Smart Growth Strategies: "So think about smart growth and talking to your team, talking to your mentors about how do you chart a growth trajectory that's both dynamic and feels like it's aligned with your vision, but at the same time doesn't have an old reality in terms of the overall growth, you know, trajectory."

Building Team Resilience in Startups: "Another suggestion is to really work to build resiliency among your team and let them know that, you know, this is a certain issue in landscapes that many of us work in. You might run into this. You didn't do anything to necessarily cause this. It's just part of the landscape that we operate in. And how as a team can we make room to acknowledge and do that same kind of, you know, heartfelt support for each other as humans doing this important work, as well as finding strategies, trying strategies, being in touch with networks, and then applying them as an organization, as a start up, as opposed to 1 person at a time and everybody fracturing if you do run into any of this pushback."

Entrepreneurial Decision Making: "These packages are ideal for entrepreneurs who are facing 1 to 3 immediate decisions, like how to increase your positive impact, fine tune your marketing strategies to get more results for less effort, launch a new product or service successfully, or refine your pricing structure so it's both inclusive and provides you with a great quality of life."

Building Awareness in Impact Business: "There's just a lot more going on in the space. So what do you do when you're a startup and you have your impact area and that's part of what you're doing? How do you gain traction?"

Sustainable Business Practices: "Number 1, make sure it's really baked into your DNA. Make sure this isn't just some thin veneer of impact that you're painting on a very traditional business and a very traditional business model. There's a lot of green rushing out there, and I don't think that's what you're doing."

Building Brand Trust Through Authenticity: "Try not to use hype, but really try to build trust in an ongoing way. Really try to work to be in the marketplace."

Building Trust and Finding Your Niche Audience: "A mentor of mine, I'm thinking of his wisdom. He says, Paul, when you try to help everybody, you wind up helping nobody."

The Importance of Niche Marketing in 2024: "To really niche down in 2024, going for a mass audience and trying to get everybody interested in your topic, in what your impact area is, isn't working very well. But when you niche down and really find your audience, engage them and help them understand that you're passionate about their particular challenges, their particular desires, and you're here for them."

Collaboration in the Impact Startup Space: "I think that is that mindset of trying to be open as much as time allows and for partnership, for collaboration is higher in the impact startup space than in many other areas."

Leveraging Established Networks for Impact: "And that if there is an alignment of values and impact areas that for you to be in a conversation about starting those relationships could potentially help you access somebody's network who's been working on it for 15 years. It would take you 15 years to build that network."