Welcome to the FAKTR Podcast where we talk about the stuff they didn't teach you in school. How to grow your practice, refine your clinical skills and get better results for your patients. We're here to help you navigate the real world challenges of being a healthcare provider. From delivering top notch patient care to running a business that doesn't run you into the ground. Whether you're fresh out of school or scaling your practice, we're diving into effective, cutting edge treatments to get patients better faster. We'll also talk about business strategies and tactics to help you work smarter and not harder, and the mindset shifts required to thrive as a top performer in your field so you can build a career you love without burning out. If you're ready to learn what works and what doesn't from leading experts, industry innovators and respected clinicians across a wide range of specialties, you're in the right place, my friend. Let's dive in.

Welcome back to the FAKTR Podcast. I'm your host Jessica Riddle and today we're diving into part two of our three part series with performance coach and chiropractic student Matthew McKay. If you missed part one, hit pause. Go back to episode 107 because in this segment we go a little bit deeper in our discussion on athletic development. This episode is all about moving from philosophy to practice, how to develop your own performance model, why max lifts aren't always the metric that matters, and what it really means to commit to the long term development of your athletes. Matthew breaks down movement assessments, progression strategies and how your program design directly reflects your values. You'll also hear a powerful perspective on working with young and novice athletes, how to reinforce culture through clarity, and why boring training may be the secret weapon of truly dominant athletes. Grab a notepad. This is one that's full of takeaways you can implement today.

Let's get started.

The last piece of it, the last piece that we talked about, part one being develop your own athletic model. Part two we talked about practitioner commitment to long term development of an athlete and part three of building durable athletes who become dominant. So we want to focus on durability over dominance is honest communication with sport coaches. I cannot stress this enough. Hard conversations are necessary. Hard conversations are very necessary. So just these quick bullet points. Learn how to have car conversations because it's not the athlete's job to get us promoted, it's our job.

I say that because I've also been a defensive coordinator and offensive coordinator. I've been on all sides of this sports thing and I know how it is to work with staff who feels like, well, if we win two more championships, I'll get the call to go coach at X, Y and Z big college. And so sometimes a sport coach will run them in the ground because in their mind, they feel as if, well, I can get two more championships, I can get to the NFL. And that's when, if you're in the strength coach role, you have to say, well, no, they're not. They're not going to play. Athletic trainers and medical staff and myself do not see that fit for them to play. I'm not gonna let you hurt that athlete in hopes to win a game. Okay? We have a roster of a high school, 56 people.

If we can't get it done with 56, with 55, we gotta go back to the drawing board anyway. Okay, so also thinking about from a patient aspect too, some patients. And I'm getting patients now, so I'm learning more. I'll say that. I've heard a lot about patients where you have to protect them from themselves. You'll tell them, hey, I know your back's feeling better today, but don't play golf this weekend. I know your back feels 10 times better than it did before you came in here an hour ago, but that's a, a developing response. But do not go play golf this weekend.

Right. So you're protecting them from themselves, too. So the next piece. Respect the limitations of each athlete. Again, help sport coaches understand that every athlete contributes differently. Okay, this person, he might be 6, 4, 300 pounds, like the other old lineman, who his same height, same weight, and has the full scholarship to ucla, usc, the big school. And he's thinking, well, y' all the same size, the same height, man, why you can't do it? He do both of y' all big, and it might be different for him. The development curve is very different.