Invest In Yourself: the Digital Entrepreneur Podcast - S0 • E1: Digital Entrepreneur Joel Stevenson talking about the Acquiring of Yesware

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1. Joel Stevenson Joins Phil Better to Reveal Secret Strategies Behind a Massive Tech Sale! 2. Joel Stevenson Joins Phil Better to Spill the Beans on How Yesware's Sale Really Went Down! 3. Joel Stevenson Joins Phil Better to Discuss How He Turned a Startup into a Multimillion-Dollar Sale Success! 4. Joel Stevenson Joins Phil Better to Unpack the Thrilling Journey of Leading Yesware to Acquisition! 5. Joel Stevenson Joins Phil Better to Dive Deep into the High-Stakes World of Tech Acquisitions!

Apple Podcast Summary

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Ready to discover the inside secrets of a successful business acquisition? Dive into this episode with Phil Better as he explores the journey of Joel Stevenson, former CEO of Yesware, a company acquired by Vendasta in 2022. Learn about Joel's strategic insights from his impressive career, including Wayfair's growth to a $400M business. Uncover the realities of mergers, how to position your company for success, and why Joel believes the future is bright for digital entrepreneurs. Hit play to unlock these game-changing insights now!

Podcast Show Notes

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Here are some initial questions that will help guide the improvement process for your show notes. Based on them, I'll now provide a revised version using your provided example: **Episode Title and Keywords:** *What is the title of the episode, and what are the main keywords related to the episode’s content?* - Title: "Navigating Success: Joel Stevenson on Acquiring Yesware and Lessons from Wayfair" - Keywords: Digital Entrepreneur, Joel Stevenson, Yesware Acquisition, Wayfair, Sales Technology, Entrepreneurship, Business Growth, COVID Impact **Episode Summary:** *Can you provide a brief summary of the episode, highlighting the key topics and guest information?* - Summary: In this episode of "Invest In Yourself: The Digital Entrepreneur Podcast," host Phil Better interviews Joel Stevenson, the current GM of Brand Direct Brands at Vendasta and former CEO of Yesware. Joel shares his journey from sales to executive leadership, the intricate process of Yesware's acquisition by Vendasta, and key insights on growing a successful business in a competitive market. With extensive experience from building Wayfair's B2B business to navigating the impacts of COVID-19, Joel offers valuable lessons for entrepreneurs. **Major Sections or Topics:** *What are the major sections or topics covered in the episode that need timestamps?* - [00:00:00] Introduction by Phil Better - [00:01:51] Joel Stevenson's Background: From Sales to CEO - [00:05:10] The Process of Acquiring Yesware - [00:09:32] Advice to Entrepreneurs on Company Acquisition - [00:14:40] Impact of COVID-19 on Business Strategy - [00:16:11] Joel's Future Goals - [00:18:18] Integrating AI into Business Processes - [00:20:39] Spark Question: Future Self Gratitude - [00:22:30] Where to Connect with Joel Stevenson - [00:24:31] Phil Better’s Closing Remarks **Guest Information:** *Provide a brief bio of the guest, including their expertise and relevance to the episode.* - Guest Bio: Joel Stevenson is the GM of Brand Direct Brands at Vendasta, a role he assumed following Vendasta's acquisition of Yesware in 2022, where he served as CEO. Joel has a rich background in sales, having built Wayfair's B2B business from the ground up to a substantial $400 million annually. He holds an MBA from Yale and a BS from the University of Illinois and is a thought leader in sales technology and entrepreneurship. **Key Takeaways:** *What are the main takeaways or lessons from the episode that listeners should remember?* 1. The importance of aligning technological developments with market needs. 2. Strategic considerations for company acquisitions, including evaluating tech, people, and potential obstacles. 3. Adaptation and resilience required navigating business through crises like COVID-19. 4. The benefits of integrating AI to enhance business and improve operational efficiency. 5. Continual self-assessment and realism are crucial for entrepreneurial success. **Mentioned Resources:** *List any resources, websites, or products mentioned in the episode.* - Yesware: [Yesware.com](https://www.yesware.com) - Vendasta: [Vendasta.com ](https://www.vendasta.com) - Joel Stevenson’s LinkedIn: [Joel Stevenson LinkedIn](https://www.linkedin.com/in/joelstevensongm) - Joel's Podcast: "The Hard Sell" [Yesware.com/podcast](https://www.yesware.com/podcast) - Book: "Reboot" by Jerry Colonna **Call to Action:** *What call to action would you like to include for your listeners?* - CTA: "If you enjoyed this episode, please subscribe to 'Invest In Yourself: The Digital Entrepreneur Podcast,' leave us a review, and share it with your network. For more insights and exclusive offers, join our newsletter, 'Monetization Mogul,' and elevate your entrepreneurial journey!" **Contact Information:** *Provide contact information or social media links for the host and guest.* - Host Contact Info: - Podcast Website: [https://investinyourselfpodcast.com](https://investinyourselfpodcast.com) - Host LinkedIn: [Phil Better LinkedIn](https://www.linkedin.com/in/philbetter) - Newsletter: [Monetization Mogul](https://link.monetizationmogul.com/newsletter) - Guest Contact Info: - LinkedIn: [Joel Stevenson LinkedIn](https://www.linkedin.com/in/joelstevensongm) - Yesware: [Yesware.com](https://www.yesware.com) - Vendasta: [Vendasta.com](https://www.vendasta.com) **Final SEO-Optimized Show Notes:** --- **Episode Title:** Navigating Success: Joel Stevenson on Acquiring Yesware and Lessons from Wayfair **Summary:** In this episode of "Invest In Yourself: The Digital Entrepreneur Podcast," host Phil Better interviews Joel Stevenson, the GM of Brand Direct Brands at Vendasta and former CEO of Yesware. Joel delves into his journey from sales to executive leadership, detailing the acquisition of Yesware by Vendasta. He shares valuable insights on growing a successful business, strategic acquisition, and navigating the competitive market landscape. Joel also discusses the impact of COVID-19 on business strategies and the future incorporation of AI in enhancing business processes. **Timestamps:** - [00:00:00] Introduction by Phil Better - [00:01:51] Joel Stevenson's Background: From Sales to CEO - [00:05:10] The Process of Acquiring Yesware - [00:09:32] Advice to Entrepreneurs on Company Acquisition - [00:14:40] Impact of COVID-19 on Business Strategy - [00:16:11] Joel's Future Goals - [00:18:18] Integrating AI into Business Processes - [00:20:39] Spark Question: Future Self Gratitude - [00:22:30] Where to Connect with Joel Stevenson - [00:24:31] Phil Better’s Closing Remarks **Guest Bio:** Joel Stevenson is the GM of Brand Direct Brands at Vendasta, after the tech company acquired Yesware in 2022, where he was the CEO. Joel has extensive experience in sales, having successfully built Wayfair's B2B market to a remarkable $400 million annually. He holds an MBA from Yale and a BS from the University of Illinois, continuously contributing his expertise in sales technology and entrepreneurship. **Key Takeaways:** 1. Align technological developments with market needs. 2. Strategic considerations for company acquisitions. 3. The necessity of adaptation and resilience in business crises like COVID-19. 4. Integrating AI to enhance business operations. 5. Continual self-assessment and realism for entrepreneurial success. **Resources and Links:** - Yesware: [Yesware.com](https://www.yesware.com) - Vendasta: [Vendasta.com](https://www.vendasta.com) - Joel Stevenson’s LinkedIn: [Joel Stevenson LinkedIn](https://www.linkedin.com/in/joelstevensongm) - Joel's Podcast: "The Hard Sell" [Yesware.com/podcast](https://www.yesware.com/podcast) - Book: "Reboot" by Jerry Colonna **Call to Action:** If you enjoyed this episode, please subscribe to 'Invest In Yourself: The Digital Entrepreneur Podcast,' leave us a review, and share it with your network. For more insights and exclusive offers, join our newsletter, 'Monetization Mogul,' and elevate your entrepreneurial journey! **Contact Information:** - **Host Contact Info:** - Podcast Website: [https://investinyourselfpodcast.com](https://investinyourselfpodcast.com) - Host LinkedIn: [Phil Better LinkedIn](https://www.linkedin.com/in/philbetter) - Newsletter: [Monetization Mogul](https://link.monetizationmogul.com/newsletter) - **Guest Contact Info:** - LinkedIn: [Joel Stevenson LinkedIn](https://www.linkedin.com/in/joelstevensongm) - Yesware: [Yesware.com](https://www.yesware.com) - Vendasta: [Vendasta.com](https://www.vendasta.com) --- By following this structure and incorporating relevant SEO keywords, your show notes will be more engaging and optimized for search engines, helping attract more listeners to your podcast.

Mega Keyword

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Yesware, Vendasta, Joel Stevenson, digital entrepreneurship, acquisition, sales productivity technology, CRM integration, AI and sales, entrepreneurship advice, product led funnel, managing company sale, business scaling, podcast monetization tips, leadership in technology firms, startup growth strategies

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Free Article always add to Website

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Title: "Invest in Yourself: Joel Stevenson on Entrepreneurship, Acquisitions, and the Power of Humor" Summary: In this Larry King-style blog, we delve into a captivating interview with digital entrepreneur Joel Stevenson, discussing the journey of entrepreneurship, the process of company acquisitions, the power of humor, and the importance of investing in oneself. --- Welcome, readers, to an exclusive insight into the world of entrepreneurship and the art of acquiring businesses. Today, we sit down with Joel Stevenson, the GM of brand direct brands at Vendasta, who shares his remarkable journey from scaling a start-up to managing the sale of Yesware, and offers valuable insights into how entrepreneurs can invest in themselves to drive success. Speaking about his career, Joel Stevenson reflects, "I started my career in sales and was redirected by this notion that no matter what I do, I'm in sales – a good place to start a career if you don't have a very strong point of view about something else you're gonna do." Joel's journey took him through diverse roles, wherein he played a pivotal role in building a B2B business for Wayfair and ultimately guiding the company through its transition into a publicly traded entity. He emphasizes the significance of understanding your business's appeal, stating, "The most important thing you can do to get your company sold is to make sure that it's a company worth buying." The acquisition process of Yesware revealed challenges and pivotal decisions. Joel emphasizes, "Some entrepreneurs are pathologically optimistic. That's a great thing about entrepreneurs. But being honest with yourself about where things are at is important, with the opportunity cost of your time in mind." Discussing his future plans, Joel shares, "I increasingly lean towards starting my own business. It's a tremendous time for entrepreneurship, and I think you can take things pretty far now with a lot less capital and people than before." The conversation also touched upon technological advancements in business. Joel reveals his use of AI, stating, "If we beat a number by 10% or we drop a number by 10%, maybe it doesn't matter that much. The trend's important. What you're trying to build together is important." As we wrap up our insightful conversation with Joel Stevenson, we are reminded of the power of mindfulness and the importance of not taking life too seriously. Joel states, "I've had the benefit of spending more time with a mindfulness and meditation practice. There is so much disruption happening, and it's a pretty cool time to start a business." In conclusion, Joel's journey illustrates not only the strategic aspects of entrepreneurship and acquisitions but also the power of investing in oneself and embracing the unpredictable nature of business. Aspiring entrepreneurs, take note – the power to succeed lies within your ability to adapt and invest in your personal and professional growth. In the words of Joel Stevenson, "It's a very freeing feeling to just lighten up a little bit and realize that you've got it so much better than so many other people." So, remember, entrepreneurs, always invest in yourself. That's all for today, folks. Until next time. ---

10 year old advice

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Title: Joel's Journey: A Guide to Embracing Change and Growth Chapter 5: Embracing Life's Twists and Turns Once upon a time, there was a little boy named Joel. He was just like you, full of energy and curiosity. Joel loved learning new things and dreaming about the future. As he grew up, life took him on unexpected journeys, and he learned valuable lessons along the way. If you could see Joel's life from a bird's-eye view, you’d see that he faced different challenges, met amazing people, and achieved remarkable things. Let's imagine having a chat with Joel and finding out what he would say to his 10-year-old self. --- Advice from Joel: "Hey, little me! Let's have a heart-to-heart. I know life can seem like a rollercoaster with thrilling highs and unexpected drops. But you know what? Embrace it all. When I was your age, I wanted everything to go as planned. I was focused and determined, and change seemed scary. But here's the thing – change is not the enemy; change is what shapes us into incredible individuals. So, my advice to you, little buddy, is this: Embrace change. Embrace the unpredictability of life. Sometimes, things might not turn out as expected, and that's okay! Every twist and turn prepares you for the great adventures ahead. Stay open-minded and flexible. See change as an opportunity to grow and learn. Be curious and eager, and you'll discover endless possibilities, just like I did. Remember, it's not the change itself but how you respond to it that matters. Enjoy the ride, little buddy. Embrace it, and you'll go far! Always remember, life is full of surprises, and change is what makes our journey exciting. Embracing the unexpected turns will lead you to wonderful discoveries and incredible opportunities. Life is a thrilling adventure with surprises around every corner. Embrace change, and you'll discover the magic in every twist and turn. Stay curious and open-minded. Who knows what exciting paths lie ahead? Keep moving forward, and you'll find wonder and joy in life’s unexpected moments. Until next time, little buddy, embrace change, and embrace life's twists and turns!" --- And that concludes another chapter in Joel's journey. Always remember, every twist and turn prepares us for the adventures ahead, and embracing change is the key to unlocking life's wonders. Invest in Yourself: The Digital Entrepreneur Podcast - Chapter 5 accomplished!

Episode Promotion Template

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Post Caption: 🎙️ New Episode Alert! 🎙️ Discover how Joel Stevenson turned the challenge of leading Yesware through a competitive market landscape into a successful acquisition by Vendasta. 🚀 Tune in to hear his story of strategic growth, leadership, and entrepreneurial resilience. 📌 Key Takeaways: 1️⃣ The importance of aligning roadmaps for successful acquisitions. 2️⃣ The role of being honest with yourself and understanding your business's current position. 3️⃣ Leveraging AI and technology to stay competitive and innovate. 🎧 Listen now on Spotify, Apple Podcasts, and other platforms. 👉 Link in bio!

Guest Spotlight Template

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Post Caption: ✨ Meet Our Guest! ✨ This week, we’re featuring Joel Stevenson, a dynamic digital entrepreneur who played a pivotal role in Wayfair's journey to becoming a publicly traded company and oversaw the strategic acquisition of Yesware. 📌 Fun Fact About Joel: Joel is not only a business strategist with an MBA from Yale, but he’s also aiming to be the number one endorsed person on LinkedIn for humor! 💡 He’ll share his insights on: 🔑 The intricacies of having a company acquired 🔑 Building and scaling successful business divisions 🔑 The evolving role of AI in entrepreneurship 💬 What’s your biggest question for Joel? Drop it below! 👇

Inspirational Quotes Template

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💡 Words to Inspire Your Hustle: 💡 “One of the big roles of a leader is to change the rules of the game in our favor.” – Joel Stevenson Tag someone who needs to hear this today! 🌟

Educational Content Template

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📚 Quick Tips for Aspiring Entrepreneurs 📚 Struggling with building or preparing your company for acquisition? Here are 3 proven strategies discussed in our latest episode with Joel Stevenson: 1️⃣ **Understand the Market**: Joel emphasizes the importance of understanding the competitive landscape and knowing what makes your company appealing, be it tech, people, or strategic customer base. 2️⃣ **Be Honest with Your Situation**: Taking stock of where your business currently stands is crucial. Joel suggests being brutally honest about your wins and shortcomings so you can effectively position for acquisition or growth. 3️⃣ **Optimize for Acquisition by Building Relationships**: According to Joel, companies are often bought and not sold. Establishing relationships and aligning roadmaps with potential acquiring companies can turn one plus one into three. 💡 Want more tips like this? Tune into our episode "Digital Entrepreneur Joel Stevenson talking about the Acquiring of Yesware" 🎧 Listen and gain insights from someone who’s successfully navigated the acquisition process.📈

Meta Descriptions

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Discover how Joel Stevenson navigated the acquisition of Yesware in this episode of 'Invest In Yourself.' Gain insights on strategic mergers, leadership, and growth in competitive markets. Tune in for actionable advice on enhancing your digital entrepreneurship journey.

HTML timestamps - Chris

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```html [00:00] Introduction – Phil Better introduces the episode and guest. [01:51] Joel Stevenson's Introduction – Phil Better details Joel's career and accomplishments. [05:10] The Acquisition Process – Joel discusses the journey of Yesware's acquisition by Vendasta. [08:43] Strategic Acquisition – Joel explains the rationale behind joining forces with Vendasta. [10:03] Guidance for Founders – Tips for entrepreneurs on preparing a company for acquisition. [13:59] COVID Impact – Joel shares the effects of COVID on Yesware's trajectory. [16:11] Future Goals – Joel's prospects for future roles and business ventures. [17:07] Entrepreneurship and AI – Joel talks about AI integration in Vendasta and Yesware. [20:39] Seek Discomfort Spark – Joel reflects on actions his future self will appreciate. [22:30] Closing Segment – Joel provides contact information and resources for connecting. [24:31] Podcast Conclusion – Phil Better wraps up the episode and shares his newsletter. ```

List of Lessons - Chris

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```html <li>Understanding the competitive landscape and adapting your strategy is essential for business success.</li> <li>Building relationships with customers and potential partners can lead to strategic opportunities, such as acquisitions.</li> <li>Being honest with yourself about the state of your business is vital for making informed decisions.</li> <li>Having a diversified career can provide valuable skills and insights for leadership roles.</li> <li>AI and technology present significant opportunities for innovation and efficiency in business operations.</li> <li>Merging with a company that aligns with your strategic goals can provide significant growth potential.</li> ```

Keywords for Website - Chris

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Digital Entrepreneurship;Entrepreneur Mindset;Sales Tips;Business Growth

Book/Podcast

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Joel Stevenson is the insightful host of "The Hard Sell" podcast, where he delves into sales topics with a rich blend of expertise and engaging discussion to help listeners refine their sales strategies and processes.

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