DTC POD - Frank Faricy - XGEN.AI

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Blaine Bolus 00:01:23 - 00:02:01

What's up, DTC Pod? Today we're joined by Frank FERRISSEY, who is the CEO and co founder of X gen AI. So I've been really excited for this episode for a while now. Frank, I know AI is all the rage in just about everything, but we've been chatting for a while and you've been building in the AI space, in the enterprise retail ecommerce space for a while now. One of the most cutting edge products working with some of the biggest brands on the planet. So without any further ado, I'll let you kick it off. Why don't you tell us a little bit about yourself and XGen.

Frank Faricy 00:02:01 - 00:02:02

Awesome. Thank you.

Ad 00:02:02 - 00:02:04

Blame great for having for being here.

Frank Faricy 00:02:04 - 00:03:08

And thank you very much for inviting me. Yeah. So XGen's journey started really in earnest, like early 2020 2019 with inception of kind of concept. It's really simple. We're essentially providing enterprise brands with complete autonomous autonomy behind the deployment of machine learning systems and pipelines to their challenges that they face in the ecommerce domain. All these companies, single brands or multi brands, do not have the capabilities to hire their own dev teams to deploy real modern ML tools to their problems. So our platform really enables them to do that without any or hardly any spin up at all from their side and driving immense value. So start off as just like you said, kind of a complicated discovery process and sales process because people didn't really understand what we did. We kind of caught the tailwind here pretty nicely and people are jumping on the bandwagon at a rapid rate. So it's exciting times, isn't it funny how that happens.

Blaine Bolus 00:03:08 - 00:03:23

It seems like you're trying to sell something. It's not in vogue, it's not what everyone's talking about, and all of a sudden you catch the right wave and everyone's like, wait a minute, you're the AI guy. You've been telling me about this for a couple of years now. Let's talk.

Frank Faricy 00:03:23 - 00:03:47

Yeah, 100% tech is super fad driven a lot of time on the consumer side, or B to B consumer side, right. Customers, they hear keywords that trigger them into a buying pattern. And if you're in the right place at the right time with a product that actually drives ROI, even in the down market, you're kind of in a good place. So just going to keep pushing.