Awarepreneurs #1007 EP 347 Brando Crespi Awarepreneurs Interview
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1. Transforming Agriculture and Climate: Brando Crespi’s Journey with Biochar 2. Brando Crespi on Biochar's Potential to Revolutionize Agriculture and Fight Climate Change 3. Soil Science and Sustainability: Insights from Brando Crespi on Biochar 4. Innovating with Biochar: Brando Crespi’s Vision for Climate Action and Food Security 5. Biochar Breakthroughs: Brando Crespi’s Approach to Sustainable Agriculture and Climate Mitigation 6. Brando Crespi’s Path to Sustainable Agriculture through Biochar and Community Engagement 7. Biochar’s Impact on Agriculture and Climate: Brando Crespi's Expert Analysis 8. Scaling Biochar Solutions: Brando Crespi Discusses Climate Tech and Agricultural Innovation 9. From Poverty to Prosperity: Brando Crespi's Biochar Solutions for Sustainable Development 10. Exploring Biochar Benefits: Brando Crespi on Fertility, Sustainability, and Climate Solutions

💬 Keywords
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Biochar, soil fertility, Amerindian agriculture, charcoal soil enhancement, Amazon terraforming, modern biochar applications, Senegal agriculture, Sahara agriculture, water savings in agriculture, food security, carbon sinks, pyrolysis, sustainable practices, local community empowerment, developing regions, youth engagement in sustainability, guerrilla gardening, hydrocarbon industry misinformation, environmental accountability, carbon taxes, legal action against polluters, greenwashing, scalable climate solutions, New Mexico biochar projects, Hermit's Peak Fire, Awarepreneurs podcast, ProNatura Internacional, deforestation, green charcoal technology, carbon credits.

💡 Speaker bios
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Brando Crespi is an avid explorer and passionate environmental advocate, deeply captivated by the Amazon rainforest—one of the planet's most extraordinary natural cathedrals. Crespi's journeys through this magnificent region have left him in awe of its spiritual presence, intricate ecosystems, and unparalleled diversity. Contrary to popular imagery of an impenetrable jungle that requires a machete to navigate, Crespi notes that much of the pristine Amazon is accessible and relatively open under its thick canopy, which inhibits the growth of lower vegetation. His experiences in the Amazon are marked by a profound appreciation for its beauty and a commitment to its preservation.

ℹ️ Introduction
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Welcome to another inspiring episode of Awarepreneurs! I'm your host, Paul Zelizer, and today we have the privilege of delving into the groundbreaking work of Brando Crespi, founder of Global Biochar Inc. and co-founder of ProNatura Internacional. In this episode, Brando takes us on a journey through the origins and revolutionary potential of biochar, an ancient soil enhancement technique rediscovered for its modern applications. From its roots with the Amazonian Indians to transformative agricultural projects in Northern Senegal and the southern Sahara, biochar is making waves in sustainability and food security. We'll hear firsthand about Brando's efforts to turn the aftermath of New Mexico's largest fire into a source of hope for local communities. His insights extend beyond the environmental, touching on the social and economic upliftment of millions through sustainable practices. Plus, Brando addresses the crucial role of youth involvement, industry accountability, and innovative business strategies critical for a sustainable future. Tune in as we explore the eco-friendly marvel of biochar, the wisdom of indigenous cultures, and the collaborative efforts needed to tackle today's climate challenges. Don't forget to subscribe, review, and join the conversation on how we can collectively foster a more aware and sustainable world.

❇️ Key topics and bullets
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### Overview of Biochar - **Biochar Origins and Importance** - Amerindian observations of charcoal-enhanced soil fertility - Charcoal as habitat for beneficial bacteria, fungi, and organisms - Soil becoming up to 900% more fertile - **Amerindian Innovation** - Use of ground charcoal and household waste to terraform the Amazon - Creation of fertile soils supporting large cities ### Modern Applications of Biochar - **Success Stories in Agriculture** - Significant yield improvements in Northern Senegal - Transforming sterile sand into productive land near the Sahara - Water savings and secured food production in harsh environments - **Environmental Impact** - Biochar’s benefits on sandy soils versus limitations on clay soils - Creating carbon sinks via pyrolysis to decarbonize the atmosphere ### Social and Economic Impact - **Empowerment and Poverty Alleviation** - Lifting 7 million people out of poverty through sustainable practices - Combination of bottom-up empowerment with top-down support - Addressing the crisis of hope in developing regions through local engagement ### Youth Concerns and Climate Change - **Balancing Financial Stability with Social Impact** - Emails from young listeners worried about making a positive impact - **Advice for Meaningful Work** - Crespi's encouragement to find like-minded collaborators - Importance of community initiatives like guerrilla gardening - **Industry Accountability and Misinformation** - Comparisons to tactics used by the tobacco industry - Legal pressures and the significance of carbon taxes ### Crespi’s Business Strategy - **Financial Strategy and Innovations** - Soil science and biochar's role in generating carbon credits - Development of proprietary "bio carbon" for use in the carbon black market - Production goals and industry interest in the plastics sector - **Broad Impact and Production Plans** - Providing biochar for regenerative farming and agriculture ### Hopeful Outlook on Climate Solutions - **Promoting Climate Awareness** - Emphasis on existing solutions and the need for political will - Collective effort in evolving conscious climate practices ### Community Engagement and Education - **Local Engagement Strategies** - Identifying natural leaders in communities and fostering peer education - School initiatives in Nigeria and community-driven visionary planning - **Contrasts with Traditional Development Models** - Success in avoiding underutilized infrastructure - **Appreciation of Indigenous Wisdom** - Insights from indigenous cultures on sustainability and interconnectedness - Adoption of native wisdom and ecological practices like rewilding ### Podcast and Guest Introduction - **Paul Zelizer’s Introduction** - Overview of Awarepreneurs podcast's mission - **Brando Crespi’s Background** - His work in climate crisis mitigation and the founding of ProNatura Internacional - Impact of Crespi's initiatives across 63 countries - **Experience in Amazon and Biochar Discovery** - Crespi’s reflections on Amazon’s ecological challenges and significance - Influence of environmentalist James Lovelock on biochar’s potential ### Community Involvement and Contact Information - **Engaging with the Podcast Community** - Encouragement to subscribe, review, and suggest future guests - Providing Crespi’s LinkedIn and Global Biocarbons website as resources - **Highlight of Local Climate Tech Community** - New Mexico Startup Forum and local initiatives like “Batteries and Beer” ### Conclusion and Next Steps - **Pending Conversation Topics** - Future discussions on detailed biochar applications - Crespi’s upcoming plans and projects in the biochar industry

📚 Timestamped overview
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00:00 Podcast: Positive impact through values-based business.

05:45 Learned about biochar 30 years after Amazon trip.

07:22 Sustainability solution involving community collaboration wins prize.

13:21 Biochar boosts crop yields significantly in Sahara.

17:23 Biochar: Effective solution for decarbonizing the atmosphere.

20:03 Empower locals using combined bottom-up and top-down strategies.

23:21 Empowering local communities to envision their futures.

27:21 Book strategy session. Discussing Amazon climate solutions.

30:55 Embrace native wisdom's understanding of life's interconnectedness.

35:06 Depressed kids, bleak future, find kindred spirits.

39:16 Push legislators to hold companies accountable.

40:28 Public pressure leads to legal accountability worldwide.

46:03 Pivoted focus from biochar to carbon black industry.

47:32 Decarbonizing plastics with biochar, industry interest growing.

50:57 Grid Flow Battery team innovates in renewable tech.

🎞️ Clipfinder: Quotes, Hooks, & Timestamps
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Brando Crespi 00:06:47 00:07:12

The Challenge of Environmental Conservation: "At a time, if some of you may remember, the flavor of environmentalists, of the tactical strategy of environmentalists was to protect, was to conserve, was to create oasis. And that didn't really work because how can you create a fence around something the size of the UK?"

Brando Crespi 00:07:37 00:07:52

Sustainability and Problem-Solving: "To make it simple, what we realized, we needed to work with the people who were part of the problems and turn that group of that those people into part of the solution."

Brando Crespi 00:14:06 00:14:20

Revolutionizing Agriculture: "When we came back a few months later, he said, you won't believe what happened. I have tripled maize. I have doubled rice, and my onions are 60% bigger than they were before."

Brando Crespi 00:18:01 00:18:29

Viral Topic: The Power of Biochar in Combating Climate Change: "What we're doing is we can use biochar to take the carbon that plant absorbed through or or develop through photosynthesis and treat it through a technology of this called pyrolysis and take that powder, put it into the ground, and all of a sudden, you have a carbon sink."

Brando Crespi 00:21:07 00:21:28

Empowering Local Communities: "What you have to do is try to combine a powerful bottom up strategy where people take control over their lives and a top down strategy where there is funding and support for positive activities that they own."

Brando Crespi 00:23:40 00:24:08

Empowerment through Education: "This allowed for the creation this process allowed for a creation driven by these people of something which was unheard of, which is what would you like your country, your state, your, you know, your region, your village to look like in 50 years for your children's children."

Brando Crespi 00:31:12 00:31:19

Viral Topic: The Profound Wisdom of Native Approaches

"Even small interventions, positive interventions can bring extraordinary results."

Brando Crespi 00:35:46 00:35:52

Viral Topic: Mental Health and Climate Anxiety: "I hear from her the whole time about how depressed kids are... unfortunately, the worst case scenario was the most accurate, and sometimes reality was worse than that."

Brando Crespi 00:46:21 00:47:10

"Revolutionizing the Carbon Market": "So we we moved into a new vision or strategy, which is to we've developed some very proprietary processing. And what we can do is create a kind of biochar, which is which is a bio carbon, which we could that's why, you know, biochar is in itself bio carbon. But what we decided to do is to not to try and find a place in a business which is about $62,000,000 a year in the US, but to actually compete in a business which is about $18,000,000,000, which is a carbon black business."

Brando Crespi 00:47:32 00:47:49

Decarbonizing the Plastics Industry: "So one of the things we are doing is or want to do is decarbonize the plastic industry, which needs to decarbonize for all kind of reasons, but including, in fact, the Europeans are now putting taxes on carbon."

🎬 Reel script
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Hey, visionaries! Just wrapped an eye-opening session with Brando Crespi from ProNatura on the Awarepreneurs podcast. We dove deep into how biochar, a centuries-old technique from Amazonian Indians, is revolutionizing modern agriculture and combating climate change. Brando shared amazing success stories from Africa and discussed empowering communities through sustainable practices. Tune in to discover how biochar can improve soil fertility, create carbon sinks, and lift millions out of poverty. Don't miss this! Check out Episode 347 for a masterclass in sustainable innovation. Let's make change happen!

👩‍💻 LinkedIn post
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🚨 New Episode Alert! 🚨 We just dropped Episode 347 of the Awarepreneurs podcast, featuring an inspiring interview with the remarkable Brando Crespi, founder of Global Biochar Inc. and co-founder of ProNatura Internacional (PNI). If you’re passionate about sustainability, climate solutions, and social entrepreneurship, this episode is a must-listen! **🌱 Key Takeaways:** - **Biochar's Transformative Potential:** Biochar, inspired by ancient Amazonians, can significantly enhance soil fertility—up to a 900% increase—making it a game-changer for sustainable agriculture and food security in even the harshest environments. - **Innovative Applications:** Success stories from Northern Senegal and areas bordering the southern Sahara showcase biochar’s power to transform barren sand into productive land, yielding triple the maize and double the rice. It also saves up to 80% of water usage. - **Empowering Communities:** Through sustainable practices and biochar projects, Crespi’s organization has helped lift over 7 million people out of poverty, fostering local ownership and breaking cycles of passive acceptance of adverse conditions. Brando also shared invaluable insights on tackling the overwhelming challenges young people face today, the importance of holding industries accountable, and the hopeful outlook on scalable climate solutions. 🎧 Tune in now: [Link to Episode] 💡 Let’s continue to support and amplify solutions that drive positive impact for our planet and communities. #Awarepreneurs #Biochar #Sustainability #ClimateAction #SocialEntrepreneurship #Podcast #CommunityEmpowerment #FoodSecurity #EnvironmentalImpact

🗞️ Newsletter
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Subject: 🌍 Dive into Sustainable Solutions with Awarepreneurs - EP 347 featuring Brando Crespi is Here! Dear Awarepreneurs Community, We hope this newsletter finds you inspired and ready to engage with transformative ideas! In our latest episode, we feature the remarkable Brando Crespi, an innovative force in climate crisis mitigation and the co-founder of ProNatura Internacional (PNI). Get ready to explore the incredible potential of **biochar** for creating sustainable futures. ### 📢 Episode Highlights - EP 347: Brando Crespi Awarepreneurs Interview **Biochar Origins and Importance**: Brando takes us back in time to the Amerindians, who discovered that charcoal left from fires significantly enhanced soil fertility. This charcoal, known as biochar, supports soil life and can make soil up to 900% more fertile. **Transforming Land and Lives**: From the fertile soils of the Amazon to modern-day applications in Northern Senegal, Brando shares inspiring success stories. Biochar has tripled maize production, doubled rice yields, and enabled the cultivation of high-demand vegetables even in the challenging conditions of the southern Sahara, showcasing its ability to transform not just land, but lives. **Sustainable Solutions for Food Security**: Biochar is a game-changer for resource efficiency, reducing water usage by up to 80% and ensuring food production and stable incomes for families in harsh environments. Discover how this innovative approach can create a carbon sink, decarbonizing the atmosphere and tackling climate change head-on. ### 🌿 The Bigger Picture: Social and Economic Impact Brando’s organization, PNI, has lifted 7 million people out of poverty. This remarkable achievement is possible through empowering communities, respecting local customs, and fostering sustainable practices. Brando emphasizes the importance of addressing the crisis of hope and engaging communities in their path to sustainable futures. ### 🌍 Holding Industries Accountable In the face of overwhelming environmental challenges, Brando urges us not to lose hope. He discusses the need to hold industries accountable, shedding light on misinformation campaigns by sectors like the hydrocarbon industry. Discover how proactive measures, like carbon taxes, are pressuring companies to decarbonize and the global legal actions taking a stand against corporate negligence. ### 🌱 Local & Global Efforts in Climate Tech Brando also shares his hands-on involvement in local climate tech projects, transforming the remnants of New Mexico’s largest fire into biochar, and fostering connections in the New Mexico climate tech community. Explore collective efforts like the New Mexico Startup Forum and initiatives that bring climate tech professionals together for innovative solutions. ### 🌐 Connect with Brando Crespi Want to know more or get involved? Connect with Brando on LinkedIn or visit the Global Biocarbons website. Let’s make a difference together! ### 📅 Join the Conversation We believe in the power of community and invite you to share your suggestions for future podcast guests or topics. Your input helps us keep the conversation vibrant and impactful. Listen to the full episode now and discover how we can harness biochar’s potential and build sustainable, resilient societies. [Listen here] Thank you for being an integral part of the Awarepreneurs community. Together, we can drive change and create a better world. Warm regards, Paul Zelizer & the Awarepreneurs Team --- **P.S.** If you haven't already, please subscribe and review Awarepreneurs on your favorite podcast platform. Your support helps us reach more people striving to make a positive impact. **Show Notes**: - [Brando Crespi on LinkedIn] - [Global Biochar Inc.] - [ProNatura Internacional (PNI)] --- Awarepreneurs Podcast | *Inspiring Social Entrepreneurship & Values-Based Business*

🧵 Tweet thread
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🚨🧵 THREAD: The Biochar Revolution 🌿🔥 1/ Ever heard of biochar? It's an ancient technique with modern potential! Biochar dates back to Amerindian innovation, where ground charcoal was mixed with household waste to transform infertile soils, especially in the Amazon. 🌍 #ClimateAction #SustainableAg 2/ Imagine making barren land incredibly fertile! Amerindians managed to turn the Amazon's poor soil into thriving fields, supporting cities of up to 50,000 people! 🚜🌽 #IndigenousWisdom 3/ Fast forward to today, biochar is making waves globally! In Northern Senegal, it tripled maize production, doubled rice, and grew larger onions. What’s more? It turned infertile Sahara sands into lush fields, with up to 11 harvests a year! 🌾🥕 #AgTech #FoodSecurity 4/ Water scarcity? Not with biochar! It can save up to 80% water usage. Even in harsh climates, families are growing high-demand vegetables, securing food and income. 💧🍅 #WaterConservation #SustainableLiving 5/ Biochar doesn't work on clay soils but thrives on sandy ones. It's also a brilliant carbon sink, preventing plant material from decomposing into methane. Talk about a climate solution! 🌱💨 #CarbonSequestration #EcoFriendly 6/ Shoutout to Brando Crespi and his organizations lifting 7 million people out of poverty using sustainable practices. They blend local empowerment with strategic support, fostering community ownership. 👐🏽👩🏽‍🌾 #SocialImpact #CommunityDevelopment 7/ Hearing from youth globally, the climate crisis feels overwhelming. But don't despair! Crespi advises finding your tribe and working on meaningful projects together. 🌍🤝 #ClimateHope #YouthPower 8/ Uh-oh, industries like hydrocarbon are spreading misinformation! Just like Big Tobacco, they deflect responsibility. Time to hold them accountable. Progress is coming: carbon taxes and legal actions are gaining traction. 🏛️🌿 #ClimateJustice #Accountability 9/ Biochar offers scalable climate solutions. Crespi's team in New Mexico is converting remnants from the state’s largest fire into biochar—helping communities and the environment. 🔥🌟 #ClimateSolutions #Innovation 10/ For all social entrepreneurs and change-makers out there, tune into the Awarepreneurs podcast! Learn how values-based business can make a difference. Featuring visionary guests like Crespi! 🎙️💡 #SocialEntrepreneurship #Sustainability 11/ Green charcoal and local involvement are keys. Crespi's approach: Spend months in communities, listening, and identifying natural leaders. 🌍👂 #CommunityEngagement #Empowerment 12/ **Why biochar matters**: - Generates carbon credits 💵🌿 - Profitable in carbon black market 🏭🪙 - Decarbonizes plastics ♻️🔄 Prepping to scale production and innovate further. 🌟🚀 #SustainableEconomy 13/ Indigenous wisdom reminds us: Nature is alive and interconnected. Biochar respect nature's blueprint, echoing indigenous practices. Let’s merge ancient wisdom with modern tech for a sustainable future. 🌳🕊️ #IndigenousKnowledge #Rewilding 14/ Get inspired, join the movement! Reach out on LinkedIn or check out Global Biocarbons. Together, we can foster sustainable communities and craft solutions to our climate challenges. 🌐💚 #GlobalChange #Collaborate 15/ Have thoughts? Share them below! 🌱🌍 Let’s keep the conversation going on #Biochar and beyond. Don't forget to like and retweet! 🙌🏽 #ClimateActionNow #EcoInnovation #FutureOfAg

❓ Questions
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Sure! Here are 10 discussion questions based on the episode "EP 347 Brando Crespi Awarepreneurs Interview": 1. How did Amerindian practices with biochar significantly enhance soil fertility, and what lessons can modern agriculture learn from these ancient techniques? 2. Brando Crespi discussed the remarkable transformations in Northern Senegal using biochar. What are some specific factors that contributed to these agricultural successes? 3. In what ways does biochar contribute to water savings and food security, particularly in harsh environmental conditions? 4. Crespi mentioned that biochar isn't effective on clay soils but works well on sandy soils. How can this knowledge guide future agricultural projects? 5. What are some of the social and economic impacts observed when local communities in developing regions are engaged in sustainable practices, according to Crespi's experience? 6. The podcast highlighted the "crisis of hope" in developing regions. How does Crespi's approach to community engagement and respecting local customs help address this issue? 7. What were some of the key points highlighted by Crespi regarding the misinformation spread by industries and the importance of holding them accountable? 8. Biochar is seen as a scalable solution to climate problems. What are some of the challenges and strategies Crespi mentioned for implementing it on a large scale? 9. How did Brando Crespi's experience with the Hermit's Peak Fire in New Mexico demonstrate innovative uses of biochar for environmental benefits? 10. Reflecting on the significance of learning from indigenous cultures, how can modern societies integrate native wisdom into sustainable development practices? These questions can help guide a deeper understanding and discussion of the topics presented in the episode.

🪡 Threads by Instagram
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1. 🌱 Discovering biochar, an ancient Amazonian secret, could revolutionize modern agriculture! From tripling maize in Senegal to transforming Sahara sands, @Biochar's impact is breathtaking. Learn how communities regain hope and soil fertility in our latest chat with Brando Crespi on Awarepreneurs! 2. Ever wondered how ancient civilisations made barren lands fertile? Brando Crespi enlightens us on Amerindian wisdom and biochar's potential as a climate solution. Turn food scarcity into bounty and decarbonize the atmosphere. Dive into EP 347 of Awarepreneurs now! 3. Climate anxiety is real, but so is the power of community. Brando Crespi shares how collective action, from biochar tech to guerrilla gardening, can drive real change. Can young people balance financial stability with impactful work? The answers might surprise you! Listen to Awarepreneurs. 4. The crisis of hope in developing regions needs fresh views. Brando Crespi's bottom-up empowerment narrative teaches us to respect local wisdom, promote sustainability, and lift communities from poverty. Time to rethink our approach. Tune into Awarepreneurs EP 347. 5. From combating deforestation to innovating in regenerative farming, Brando Crespi's work is a beacon of hope in our climate crisis battle. Biochar isn't just a soil enhancer; it's a life changer. Uncover how this tech is making waves globally in Awarepreneurs' latest episode.

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