Uploading... How to Reach 100K+ Followers and Land Your Dream Content Job

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Content is your greatest asset for growth — but creating a high-performing content engine is no easy feat. In this episode of Uploading..., Blaine Bolus sits down with Jay Yang, Head of Content for Noah Kagan and rising content star with over 100K followers at just 18 years old. Jay breaks down his frameworks for audience growth, including how he landed his dream content job with Noah Kagan. We also dig into his content creation process, what he's learned from growing Noah's audience, and how he balances content with being a full-time student. If you want to learn how to create content that resonates and drives results, this episode is a must-listen. Check out the full episode here: [link] hashtag#contentcreation hashtag#contentstrategy hashtag#audiencegrowth hashtag#noahkagan hashtag#uploadingpodcast

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Want to create content that stands out? Here are 3 tips from @jayyangg, Head of Content @noahkagan: 1. Brainstorm ideas with ranking • Rank ideas by your excitement, team excitement & audience potential • Total rankings to prioritize 2. Repurpose content Record a podcast answering common questions, then: • Create a newsletter from it • Adapt newsletter to Twitter threads • Repurpose threads for LinkedIn & IG 3. Use the "name test" for unique hooks Craft content angles only YOU could write. If someone sees it, they should think: "Oh that's definitely a [your name] post." To sum up: • Rank ideas to prioritize • Repurpose for multiple platforms • Make content uniquely yours What other content tips have worked for you?

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Here's a post based on the strategies from the podcast episode, written in the style of the example you provided: There's 1 content creation principle that will 10X your growth: (Noah Kagan, Beehive, and Jay Yang all use this) The "Repurpose and Reuse" philosophy. • Noah's podcast becomes newsletter content • The newsletter transforms into Twitter threads • Twitter threads adapt into LinkedIn & Instagram posts When you create a singular, versatile piece of content, you maximize your ROI on time and effort. This allows you to maintain a consistent presence across platforms without burning out. Does it require extra planning? 100%. But if you don't have a cohesive strategy? Then you're just creating content in a vacuum. The last thing you want is to be posting randomly with no clear direction. So, how can you apply the "Repurpose and Reuse" philosophy to your content strategy? Step 1) Identify your core content pillar • Choose a format that showcases your strengths (podcast, blog, video, etc.) • Plan topics that align with your niche and provide value to your audience (This will serve as the foundation for all your other content) For example, Noah's process: • Record a podcast answering key questions • Transcribe the audio into a value-packed newsletter • Break the newsletter into social media micro-content Step 2) Adapt the core content across platforms • Reframe the content to suit each platform's style and audience • Use hooks and storytelling techniques to grab attention • Optimize formats like threads, carousels, and lists for engagement Step 3) Analyze and iterate based on data • Track key metrics to identify top-performing content types • Double down on what resonates with your audience • Continuously experiment and refine your repurposing strategy In a world where everyone is struggling to keep up with content demands, working smarter, not harder, is a game-changer.

ℹ️ Introduction
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Hey there, content creators! Welcome back to another exciting episode of Uploading the Podcast. I'm your host, Blaine, and today we have a very special guest joining us. Brace yourselves because this episode is jam-packed with content creation gold. We're thrilled to have Jay Yang here, the head of content for none other than Noah Kagan, founder of Appsumo. At just 18 years old and with over 100,000 followers, Jay has cracked the code on creating captivating content while balancing his studies at the University of Illinois. In this episode, Jay takes us on his content creation journey, from his humble beginnings promoting underground music artists on YouTube to working with online business giants. He shares his unique "bottom-up" approach to content, documenting his learning process and sharing discoveries with his audience. But that's not all! Jay also dives into his successful TAG method for landing incredible opportunities, like his internship at Beehive. He's even working on an exciting new project: social content templates to help beginners structure their writing and create engaging posts. So, whether you're a seasoned content creator or just starting out, this episode is filled with actionable insights and strategies you won't want to miss. Get ready to take notes because Jay Yang is about to drop some serious knowledge bombs. Let's dive in!

💡 Speaker bios
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Jay Yang is an insightful 18-year-old who has experienced remarkable personal growth over the past three years. His transformative journey began in the summer of 2020, amid pandemic-induced isolation, during which he was engrossed in playing video games for five hours a day. With a knack for remodeling strategies and incorporating new systems into his life, Jay has revisited several frameworks from the past, some of which he had even forgotten. Despite his young age, he possesses a vibrant wisdom that feels as if he has lived a decade in the span of just three years.

💬 Keywords
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Content creation, Content strategy, Content metrics, Content testing, Content repurposing, Social media content, Content templates, Content marketing, Content performance, Content analytics, Content optimization, Content distribution, Content scaling, Content consistency, Content uniqueness, Content hooks, Content formats, Content pivoting, Content systems, Content science, Content workflow, Content adaptation, Content platforms, Content versatility, Content efficiency, Content frameworks, Content experimentation, Content hypotheses, Content learning, Content journey

📚 Timestamped overview
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00:00 Learn from top creators on content strategy.

05:06 Target, audit, gift: connect with desired company effectively.

07:47 Empathy, sprints, customer understanding lead to marketing success.

11:50 Show your value upfront; make it easy.

13:19 Empathy means providing specific ways to help.

17:55 Quantitative marketing success from content experimentation and metrics.

20:11 Importance of unique, credible opening hooks highlighted.

24:39 Imposter syndrome, realizing I'm qualified to share.

27:30 Unique perspectives resonate; share your knowledge authentically.

30:03 Templates offer a framework for effective content delivery.

❇️ Key topics and bullets
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1. Introduction - Podcast overview: Uploading the Podcast with host Blaine - Guest introduction: Jay Yang, content creator and Head of Content for Noah Kagan 2. Jay Yang's Background - Started content journey during COVID-19 in summer 2020 - Experimented with various projects to learn and grow 3. Content Creation Journey - Adopted a "scientist mindset" for experimenting and learning - Advice from his mother to consider working for his favorite company 4. TAG Method (for landing opportunities) - Target: Choose a company or entrepreneur to work for - Audit: Research ways to help the company or individual - Gift: Present a detailed proposal of how you can help 5. Beehive Experience - Secured an internship using the TAG method - Responsibilities: Create the Beehive Academy and Beehive 101 course - Learned to structure projects efficiently using two-week sprints 6. Imposter Syndrome and Teaching Confidence - Dealing with imposter syndrome due to age - Reframing role as sharing ongoing learning process rather than being an expert 7. Content Creation Approach - Contrasting Jay's "bottom-up" approach with Noah's expert-driven style - Documenting and sharing new discoveries on various platforms 8. Host Blaine's Perspective - Importance of being slightly ahead in knowledge rather than fully expert - Authenticity and relatability in content creation 9. Social Content Templates Project - Creating and selling social content templates - Studying social media content to create effective templates - Providing an accessible tool for beginners in structured writing and content creation 10. Benefits of Using Templates - Serving as a learning tool and providing structure - Saving time and helping convey ideas effectively on social media 11. Future Plans and Wrap-Up - Discussing the upcoming product launch - Expressing gratitude for the opportunity to share insights on the platform

❓ Questions
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Here are 10 discussion questions based on the Uploading podcast episode with Jay Yang: 1. How can adopting a "scientist mindset" help aspiring content creators find their niche and grow their audience? What experiments would you conduct to test different content strategies? 2. Discuss the TAG method (Target, Audit, Gift) that Jay used to land an opportunity with Noah Kagan. How can you apply this approach to secure collaborations or jobs in your desired field? 3. Jay experienced imposter syndrome due to his age. How can young creators overcome feelings of inadequacy and build confidence in sharing their knowledge? 4. Compare and contrast Jay's "bottom-up" content creation approach with Noah's "top-down" style. Which method resonates with you more, and why? 5. How important is authenticity and relatability in content creation? Discuss instances where you've connected with a creator because they shared their learning journey and mistakes. 6. Jay is developing social content templates to help beginners with structured writing. What other tools or resources could be created to support aspiring content creators? 7. Discuss the benefits and potential drawbacks of using templates for content creation. How can templates serve as "training wheels" for beginners while still encouraging creativity? 8. Jay balanced his content creation journey with his education and job responsibilities. What strategies can creators employ to manage their time effectively and maintain a healthy work-life balance? 9. Blaine emphasizes the importance of being "one chapter ahead" in knowledge when teaching others. How can creators continuously learn and stay ahead in their niche to provide value to their audience? 10. Throughout the episode, Jay demonstrates a strong work ethic and willingness to learn. What other qualities or skills do you think are essential for success as a content creator in today's digital landscape?

🎞️ Clipfinder: Quotes, Hooks, & Timestamps
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Jay Yang 00:04:19 00:04:27

"Embracing a Scientist's Mindset in Business: Just like a scientist will have an hypothesis experiment and keep trying. Each business taught me a valuable lesson."

Jay Yang 00:05:06 00:05:44

"Career Advancement - The 'TAG' Method: So the way I reached out to behive, which is the same method I use for Noah Kagan, is what I call the tag method, and that's target, audit and gift. So, basically, what you want to do with target is pick someone that you want to work for, whether that's an entrepreneur or a company. Ideally, it's someone who can teach you or fill in the gaps of the skills that you're missing. Step two is to do an audit. And so do your homework. Do your research on ways you can help the company. What are their strengths? What are their weaknesses? What upcoming projects do they have? What skills can you help them? What gaps can you fill for them? And then last step is gift. So, what I did for behive is I put together a Google Slide presentation of all the ways I could help them, all the projects that I could help them over the summer, and I pitched it to them for free."

Jay Yang 00:07:03 00:07:46

"Beehive’s Commitment to User Education and Innovation: One thing I admire about Beehive is that they're constantly shipping features. It seems like every new week, there's a new feature, and with so much innovation, they wanted to have their users be able to not just use a platform, but maximize it. And so I was in charge of creating the course that taught them how to use that platform. I think the biggest thing about what I've learned from Beehive is just how to structure different projects. And so beehive worked in two week sprints, and so that's what I started to model my projects and structure my projects into. And that really helped with productivity, because before that, I would outline my entire project and then get overwhelmed."

Jay Yang 00:08:00 00:08:33

"Mastering Empathy in Business: And I think the greatest skill you can learn as a marketer, a creator, an entrepreneur, even just as a person, is empathy and being able to place yourself in someone else's shoes. And so when we launched beehive 101 course, the subject line of the email was, please don't tell my boss. Right? And the whole idea of the email was, I hacked into my boss's computer, and I'm launching this little course to help you guys. I hope my boss doesn't get mad if enough people click on it and like it. Maybe he won't fire me, right?"

Jay Yang 00:12:46 00:13:13

"Keys to Building Professional Relationships: 'I think that strategy of where most people ask, how can I help you? Or what can I do to work for you for free? The problem with that approach is that by asking, without showing, you're actually making the other person do more work to figure out who you are and if you're any good and what you can actually help with... And so the question that I ask myself, and I encourage people listening to this to ask is, how can I make this a no brainer for the other person? And that kind of ties back into that empathy, right? Putting yourself in the other person's perspective... to work with your favorite entrepreneur or company, basically, you need to show two things, that, number one, you want the job, and number two, that you can do the job. And the best way that I believe you can do that is to do the work upfront, to use the tag method, to do what I like to call pre work. And I think the coolest thing about this approach is you don't have to have any experience or, you know, credibility or a degree, right.'"

Jay Yang 00:18:43 00:19:04

"The Importance of Authentic Content: And a framework that we like to use is called the name test, which was, if someone covers your name and your profile picture, would they be able to tell it's your writing? And so, if your hook can be copy and pasted by an 18 year old kid with no life experience, then you got to adjust the hook so that only you can write that content."

Jay Yang 00:21:54 00:22:29

"Productivity in Content creation: 'We tried a lot of stuff similar to what I said before is like, we tried all types of different content. We tried visuals, one liners, listicles, how tos, all that. The one thing that helped us transition from the experimentation phase to the doubling down phase and doing more of what works is simply taking note of what's working. And it sounds so simple, but Noah constantly asks, like, how can we do more of what's working? How can we do more of what's working? It's such a simple idea, but a lot of people just keep tweeting into the void without actually looking at what's actually working.'"

Jay Yang 00:25:27 00:25:36

"Imposter Syndrome and Overcoming Self-Doubt: 'For the longest time, I've suffered from an imposter syndrome because of my age. But I was talking with my cousin the other day, and what he said was, I only have to be one chapter ahead of the textbook of life. You don't have to be the guru preaching at the top of the mountain. You just have to be one or two steps ahead of the people behind you and the people you're sharing content to.'"

Jay Yang 00:25:42 00:26:36

"Authenticity and Learning in Content Creation: The way I like to view myself is as that kid in the back sharing his notes with the rest of his classmates. As I build this content agency and my brand, I just want to document and share the things I'm learning. So I write on Twitter and Instagram, and I also have a weekly newsletter. And really, what I do is if I learn something, I'll share it. If I make a mistake, I'll share it. And I think that the difference between the content I produce for Noah and the content I produce for myself is Noah's content is much more of a top down approach, whereas mine is more of a bottom up approach, where Noah's already kind of climbed the mountain. He has the wealth of stories and experiences and credibility and accomplishments to share, which makes my job easy. But for myself, it's not trying to be someone I'm not."

Jay Yang 00:28:42 00:29:19

"Social Media Marketing and Content Creation: But the way I look at it is I'm not consuming content, I'm studying content. And so as I scroll my timeline any tweet or hook that captures my attention, I immediately save it to a folder and then I try and dissect why it actually captured my attention. Once I understand the structure or the reason why, I'll templatize it. And so I have over hundreds of templates, of tweets and hooks and story tweets and personality tweets and advice tweets, just hundreds of templates. That way, when I write content for both myself or my clients, it makes it a lot easier."

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Here's your script for a 30-second voiceover to summarize the key points from my interview with Jay Yang on content creation: Hey, it's Blaine here. In today's episode of Uploading, I sat down with 18-year-old content phenom Jay Yang. He shared his journey from gaming addict to creating content for entrepreneur Noah Kagan, all while acing his studies. Jay broke down his TAG method for landing dream opportunities: Target a company, Audit their needs, and Gift them a proposal. He also discussed adopting a bottom-up approach to content, authentically sharing his learning process. For aspiring creators, Jay is launching affordable content templates to help beginners find their voice and save time. His message? Start documenting your growth and stay one chapter ahead of your audience. Don't miss this value-packed conversation with a rising star. Check out the full episode of Uploading wherever you get your podcasts. Stay tuned and keep creating!

🔑 7 Key Themes
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1. Content initiation and prioritization process 2. Content repurposing across multiple platforms 3. Quantitative marketing and success metrics 4. Content strategy implementation and adjustments 5. Balancing content creation and personal life 6. Collaborating with Noah Kagan effectively 7. Content templates as learning tools

🎠 Social Carousel
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Cover Slide: 10 Content Strategies Every Creator Needs to Know Slide 1: Title: Ranking Content Explanation: Prioritize content ideas by ranking excitement levels and audience potential. Slide 2: Title: Repurpose Podcast Explanation: Transform podcast content into newsletters, Twitter threads, and social media posts. Slide 3: Title: Track Metrics Explanation: Transition to quantitative marketing by monitoring content performance metrics. Slide 4: Title: Unique Threads Explanation: Create meaty, distinctive threads based on personal experiences to drive engagement. Slide 5: Title: Pre-CTA Posts Explanation: Use posts with pre-call-to-action hooks to increase newsletter signups. Slide 6: Title: Name Test Explanation: Ensure content is unique by checking if only you could write it. Slide 7: Title: Content Science Explanation: Treat content creation as a science with templates and systems for consistency. Slide 8: Title: Sprint Planning Explanation: Break tasks into manageable two-week sprints for efficient workflow. Slide 9: Title: Versatile Content Explanation: Create singular, adaptable content pieces for multiple platforms and formats. Slide 10 (CTA): Want to uplevel your content strategy? Follow @jayyang.biz for more actionable tips and insights!

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Here is a list of maxims based on the concepts and insights discussed in the podcast episode with Jay Yang: 1. Prioritize content ideas systematically by ranking excitement levels and audience potential. 2. Repurpose core content across multiple platforms to maximize reach and impact. 3. Track quantitative metrics to continuously test and optimize your content strategy. 4. Ensure your content has unique hooks that only you can deliver to stand out. 5. Treat content creation as a science with repeatable templates and systems. 6. Focus on consistency and scalability in your content strategy. 7. Constantly tweak your approach based on performance data and audience feedback. 8. Break large projects into small, manageable sprints to maintain momentum. 9. Seek to deeply understand your audience's needs and create content with empathy. 10. Craft compelling narratives in your content that resonate emotionally with readers. 11. Cohesively tie your content together across different platforms. 12. Maximize the efficiency of content workflows, especially when collaborating with busy people. 13. Adapt a singular versatile piece of content into multiple formats to get more mileage out of it. 14. When pitching yourself, demonstrate strong capability and enthusiasm through concrete examples. 15. Compensate for lack of experience with thorough preparation and going the extra mile. 16. Adopt a "scientist mindset" - experiment with different content approaches and learn from each one. 17. Target specific people/companies to work with, audit how you can help them, and gift value upfront. 18. You only need to be "one chapter ahead" in knowledge to teach others confidently. 19. Share your authentic learning journey, including mistakes, to build relatability with your audience. 20. Use templates as a tool to provide helpful structure when you're starting out in content creation.

Interview Breakdown
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In this episode, 18-year-old content creator Jay Yang shares his journey and the valuable lessons he's learned working with top entrepreneurs and growing his own brand. He reveals his proven strategies for success in the world of content creation. Discover: - The TAG method for landing your dream content job - Structuring content projects for maximum productivity - Creating a cohesive content strategy across platforms - Understanding your audience through empathy - Overcoming imposter syndrome to share your perspective

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Here's a 2 sentence summary of the episode, matching the tone and style of your example: In this episode, Jay Yang shares his insider secrets for creating viral content that he used to grow Noah Kagan's social media empire. He reveals his proven TAG Method for landing opportunities and his science-based approach to crafting social media posts that engage and convert.

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E73: In today's episode, I sit down with Jay Yang, a talented 18-year-old content creator who has amassed over 100,000 followers and serves as the Head of Content for Noah Kagan, the founder of Appsumo. Despite his young age, Jay shares invaluable insights on content creation, audience growth, and balancing his passion with education and work. Throughout our conversation, you'll discover: - Jay's unique audience growth frameworks - The story behind his opportunity to work with Noah Kagan - Strategies for balancing content creation with education and a full-time job - Proven content creation frameworks for success - The importance of adopting a "scientist mindset" in your content journey Fun fact: Jay's mother's advice led him to consider working for his favorite company to gain experience, which ultimately led to his success in the content creation world. This episode is packed with wisdom from a young entrepreneur who has already made a significant impact in the content creation space. Whether you're just starting or looking to take your content to the next level, Jay's insights will undoubtedly inspire and guide you on your journey. Don't miss this opportunity to learn from one of the most promising young minds in content creation. Tune in to Uploading... now and discover how you can apply Jay's strategies to accelerate your own content growth!

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Idea #1: Using a "Bottom-Up" Content Creation Approach A "bottom-up" content creation approach involves sharing your learning journey and mistakes, rather than positioning yourself as an expert. This approach can be effective because: 1. Relatability: By sharing your own learning process, you become more relatable to your audience. They can see themselves in your journey and feel connected to your content. 2. Authenticity: Being transparent about your mistakes and the things you're still learning adds authenticity to your content. It shows that you're human and not afraid to be vulnerable, which can build trust with your audience. 3. Ongoing Value: When you document and share your new discoveries on platforms like Twitter, Instagram, and a weekly newsletter, you're providing ongoing value to your audience. They can learn alongside you and benefit from your insights in real-time.

1 Key Learning
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Employ a Scientific Approach to Content Creation Content creation should be treated as a science, not just an art. Systematize the process using templates, experimentation, and data-driven decision-making. By breaking down the content creation process into smaller, manageable steps and continuously testing and tweaking based on performance metrics, creators can optimize their content strategy for maximum effectiveness and efficiency.

Hustle Thread
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Tweet 1: Meet Jay Yang, a young content creator. At just 18, he's making waves online. But it wasn't always smooth sailing. Today, he's thriving with a unique approach. Here's his inspiring story: 🚀 Tweet 2: Jay Yang (@jaycyang) started creating content in 2020. He experimented with various projects, from YouTube to Instagram. Each venture taught him valuable lessons. Tweet 3: Despite his age, Jay landed an internship at Beehive. How did he do it? By using his innovative TAG method: Target, Audit, and Gift. He offered his skills for free to prove his worth. Tweet 4: Jay faced imposter syndrome due to his youth. But a cousin's advice changed his perspective: "You only need to be one chapter ahead." Now, he shares his learning journey authentically. Tweet 5: Collaborating with entrepreneur Noah Kagan was a game-changer. Jay created a cohesive content strategy across platforms. His secret? A top-down approach, adapting one piece for multiple formats. Tweet 6: Jay's working on a new project: social content templates. He studied successful content to create effective structures. The goal? To help beginners write and create with ease. Tweet 7: Templates are like training wheels for writers. They save time and convey ideas effectively on social media. Jay wishes he had this tool when starting out. Tweet 8: From feeling like an imposter to embracing his journey, Jay's story proves that age is just a number. His advice to young creators: Share your learning process, be authentic, and provide value. Tweet 9: Jay Yang's journey is one of resilience and innovation. He's paving the way for a new generation of creators. With his unique strategies and relatable approach, The future looks bright for this rising star. 🌟

🧿 Viral Breakdown & CTA
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Struggling to create content that actually grows your audience? Discover the proven system for turning your podcast into an audience growth engine! As the Head of Content for AppSumo's Noah Kagan with 100K+ followers, I've mastered the art of repurposing content for maximum reach and engagement. Ready to level up your content game and skyrocket your growth? Here are the 3 KEY PILLARS of my winning content strategy: 1. Empathetic Content Creation Put yourself in your audience's shoes. What do they truly want and need? Focus on creating content that genuinely helps them achieve their goals or overcome their challenges. When you prioritize providing real value, your content will naturally resonate and attract a loyal following. 2. Diversified Content Repurposing Don't let your hard work go to waste! Maximize the mileage of your core content by intelligently repurposing it across multiple platforms. Transform a single podcast episode into engaging social media posts, informative blog articles, compelling email newsletters, and more. This allows you to reach a wider audience while maintaining a consistent brand message. 3. Data-Driven Optimization Treat your content strategy as a science, not just an art. Continuously monitor and analyze your content performance metrics to identify what works best for your unique audience. Experiment with different formats, topics, and distribution channels, then double down on the winners. By letting data guide your decisions, you'll be able to fine-tune your content for maximum impact and growth. Want to dive deeper into these game-changing strategies and take your content to the next level? Head over to DTC Pod, where you'll learn directly from the top Founders and Operators across Consumer, Creator, and Commerce businesses. Unlock the secrets to content mastery and propel your growth today!

Uploading... Titles
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Here are some exciting title options for this episode, matching the tone and style of your examples: Jay Yang, Head of Content for Noah Kagan - The 18-Year-Old Prodigy Behind Noah's Content Empire Jay Yang, Content Wunderkind - How An 18-Year-Old Cracked The Code On Viral Content Jay Yang, Content Scientist - Experimenting His Way To 100K Followers Before College Jay Yang, Beehive's Secret Weapon - Crafting Irresistible Campaigns That Convert Jay Yang, Teenage Marketing Mastermind - Balancing Basketball, School, and Content Domination Jay Yang, Gen Z Guru - Decoding The Content Formulas of Tomorrow's Titans Jay Yang, The TAG Master - Scoring Dream Gigs With Targeted, Audacious Gifts Jay Yang, Template Architect - Democratizing Social Media Success For Beginners

Twitter Post 1
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Here's a fun fact from the podcast episode in the requested style and format: Jay Yang landed his dream internship at 18 using the TAG method: Target a company Audit how to help Gift them a proposal All with zero prior experience or connections.

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Here are 3 mindset shifts you can make based on the podcast episode to improve your content creation process: 🧠 Shift from viewing content as just an "art" to treating it like a science. By using templates, systems, and analyzing data, you can create content more efficiently and effectively. Embrace an experimental mindset to continuously test and improve your content strategy. 🧠 Focus on creating unique, meaty content that only you can produce. Use the "name test" to ensure your content has a distinct hook that sets it apart. Lean into your personal experiences and insights to provide value that resonates with your audience. 🧠 Prioritize scalability and consistency in your content strategy. Break down the creation process into manageable sprints, and develop a workflow that maximizes your time and effort. Aim to create versatile content pieces that can be repurposed across multiple platforms to maintain a cohesive presence. By adopting these mindset shifts, you'll be well on your way to elevating your content game and achieving your goals as a creator. For more insights and strategies, be sure to check out the Uploading podcast and join the Slack community for creators!

Future State, 6 reasons post
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Desired Outcome: In 6 months, I want to have a streamlined, scalable content creation process that delivers unique, engaging content across multiple platforms, resulting in 10x audience growth and increased engagement. Previous State: - Ad hoc content ideation and creation - Inconsistent posting schedule - Limited repurposing of content across platforms - Minimal tracking of metrics and performance Even Better Future State: - Systematized content ideation and prioritization process - Consistent, high-quality content output - Efficient repurposing of content for maximum reach - Data-driven content optimization based on metrics As content creators, we often struggle with maintaining a consistent, high-quality content output that resonates with our audience. We get bogged down in the day-to-day tasks and lose sight of the bigger picture. But imagine a world where content creation is a well-oiled machine. Where ideas flow freely, are prioritized based on audience potential, and are efficiently turned into engaging pieces across multiple platforms. That's the future I envision. And it's achievable with the right systems and processes in place. Here are my 6 recommendations to make this future a reality: 1. Implement a content ideation and ranking system, similar to Jay and Noah's three-tier approach. This will ensure a steady stream of high-potential ideas. 2. Establish a content creation workflow that maximizes the use of your time and expertise. Record podcasts or videos, and repurpose that content into newsletters, social media posts, and more. 3. Develop a content calendar to maintain consistency and plan ahead. This will help you stay organized and avoid last-minute scrambles. 4. Track key metrics and use that data to continuously optimize your content. Experiment with different formats, topics, and hooks to see what resonates best with your audience. 5. Implement the "name test" to ensure your content is unique and stands out from the crowd. Ask yourself, "Could anyone else have written this, or is it distinctly mine?" 6. Treat content creation as a science, not just an art. Develop templates and systems to streamline the process, while still allowing for creativity and flexibility. By implementing these recommendations, you can transform your content creation process from a time-consuming, hit-or-miss endeavor into a well-oiled machine that delivers results. But I want to hear from you. What strategies have you used to systematize your content creation process? What challenges have you faced, and how did you overcome them? Share your thoughts in the comments below!

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Certainly! Here's a workbook based on the Uploading... podcast episode featuring Jay Yang and hosted by Blaine: Uploading... Podcast Workbook Episode: jay & Blaine podcast 1. Introduction - Introduce yourself and share your current content creation experience. - What platforms do you currently use for content creation? 2. Content Initiation and Prioritization - Brainstorm three potential content ideas for your platform. - Rank each idea based on your excitement, potential audience engagement, and feasibility. - Calculate the total score for each idea and prioritize them accordingly. 3. Content Creation Process - Outline the steps you will take to create content based on your highest-ranked idea. - Consider how you can repurpose this content for different platforms (e.g., podcast, newsletter, social media). 4. Content Testing and Metrics - List three types of content you want to experiment with (e.g., one-liners, listicles, how-tos). - Identify the key metrics you will track to measure the success of each content type. 5. Success Metrics and Evaluation - Apply the "name test" to your content ideas. Are they unique and specific to your expertise? - Set a timeline for evaluating your content's performance based on the metrics you identified. 6. Content Strategy Implementation - Develop a content calendar for the next month, focusing on consistency and scalability. - Schedule regular check-ins to review performance data and make necessary adjustments. 7. TAG Method for Landing Opportunities - Identify a company or entrepreneur you'd like to work with. - Conduct an audit of their content and identify areas where you can contribute. - Create a detailed proposal showcasing how you can help and the value you can provide. 8. Overcoming Imposter Syndrome - Reflect on any imposter syndrome feelings you may have experienced in your content creation journey. - Write down three ways you can reframe your mindset to focus on sharing your learning process rather than being an expert. 9. Content Creation Approach - Describe your content creation approach. Do you prefer a top-down (expert-driven) or bottom-up (learning journey) style? - Identify three ways you can incorporate authenticity and relatability into your content. 10. Action Plan - Based on the insights gained from this workbook, create a 30-day action plan for your content creation. - Set specific, measurable goals and deadlines for each task. Remember, content creation is a continuous learning process. Embrace experimentation, track your progress, and adjust your strategy as needed. Good luck on your content creation journey!

Tweet thread on learnings
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Here is a tweet thread summarizing a key takeaway from the podcast episode, using the provided format and style: Tweet 1: 🎙️ Just listened to an insightful @UploadingPod episode with @jay_yang_jpeg, the 18-year-old content prodigy behind @noahkagan's content machine. My biggest takeaway? 🧵 The TAG Method for landing opportunities with your dream company or entrepreneur: Tweet 2: 1. 🎯 TARGET: Choose a company or entrepreneur you admire and want to work with. Do your research. Become an expert on their brand, content, and goals. Your aim is to identify areas where you can add unique value. Tweet 3: 2. 🔍 AUDIT: Dive deep into the company or individual's strengths, weaknesses, and upcoming projects. Look for gaps you can fill or improvements you can suggest. Craft a detailed proposal showcasing exactly how you can help them level up. Tweet 4: 3. 🎁 GIFT: Present your audit and proposal to the company or entrepreneur. Here's the kicker: Offer your services for FREE initially. Demonstrate your capability, enthusiasm, and the concrete results you can deliver. Make it a no-brainer for them to say yes. Tweet 5: The TAG Method is how @jay_yang_jpeg landed his opportunity with @noahkagan despite his young age. He created a comprehensive 19-page slide deck auditing Noah's content. Then he provided pre-made content to demonstrate the quality he could bring to the table. Tweet 6: By leading with value and doing the heavy lifting upfront, you make it easy for busy entrepreneurs to say yes. They don't have to spend time training you or making decisions. You've already shown you can deliver results. You just need a green light. Tweet 7: The TAG Method levels the playing field. You don't need a fancy degree or years of experience. What you need is hustle, strategic thinking, and the willingness to put in work before asking for anything in return. Provide value first. Opportunities will follow. Tweet 8: Want to hear the full story of how @jay_yang_jpeg used the TAG Method to skyrocket @noahkagan's content to 100K+ followers? Check out the latest episode of @UploadingPod for a masterclass in strategic content creation and career hacking. 🎧 Link: [insert link]

Youtube Description
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Comprehensive Video Description: Unlock the Secrets of Successful Content Creation and Collaboration In this insightful video, you'll gain invaluable knowledge from Jay Yang, a talented content creator with over 100,000 followers and the Head of Content for Noah Kagan, founder of Appsumo. Discover the strategies, frameworks, and insights that have propelled Jay's success in the world of content creation. Learn How to: 1. Develop a Winning Content Strategy: Uncover the secrets behind creating a cohesive and effective content strategy across various social media platforms. Learn how to create versatile content that can be adapted for different formats and audiences. 2. Collaborate with Industry Leaders: Get an inside look at how Jay landed an opportunity to work with Noah Kagan using his innovative TAG method. Learn how to identify, audit, and present value to your dream collaborators. 3. Balance Content Creation with Life: As an 18-year-old attending the University of Illinois, Jay shares his experiences in maintaining excellent grades while pursuing his content creation passion. Gain insights on how to effectively manage your time and prioritize your goals. 4. Overcome Imposter Syndrome: Many creators struggle with imposter syndrome, feeling they need more experience to share their knowledge. Jay shares his journey in overcoming this mindset and reframing his role as a learner sharing his process. 5. Create Engaging and Authentic Content: Discover the power of a "bottom-up" approach to content creation, where you share your learning journey and mistakes with your audience. Learn how authenticity and relatability can help you connect with your followers. 6. Leverage Content Templates: Get a sneak peek into Jay's upcoming project on social content templates. Understand how templates can serve as a learning tool, provide structure, and save time for beginner writers and content creators. Why You Should Watch: - Gain actionable insights from a successful content creator who has grown a substantial following and collaborated with industry leaders. - Learn proven strategies and frameworks for creating engaging content that resonates with your audience. - Discover how to balance your content creation journey with other responsibilities and overcome common challenges like imposter syndrome. - Get inspired by Jay's authentic approach to content creation and his willingness to share his learning process. - Stay ahead of the curve by understanding the power of content templates and how they can elevate your writing and save you time. Don't miss this opportunity to learn from Jay Yang's experiences and elevate your content creation game. Watch now and unlock the secrets to successful content creation and collaboration!

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Here is a simplified summary of the key points from the podcast episode: Podcast: Uploading... with Blaine (host) Guest: Jay Yang, young content creator who works with Noah Kagan Main Topics: - How Jay grew his audience and landed a job with Noah - Balancing content creation with school and work - Frameworks for creating successful content Jay's Background: - Started making content in 2020 during COVID - Tried different projects like YouTube, Instagram, a clothing brand - Learned by experimenting, seeing what worked Getting the Job with Noah: - Used the TAG method: 1) Target a company/person you want to work with 2) Audit how you can help them 3) Gift them a proposal of your ideas, offer to work for free at first - Got an internship at Noah's company Beehive this way Content Creation Tips: - You don't need to be an expert, just share what you're learning - Be authentic, document your journey including mistakes - Use templates to learn structure and save time when starting out - Study what works on each social media platform Hope this helps summarize the main ideas in simpler terms! Let me know if you need anything else.

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@Jay Yang, Head of Content for @Noah Kagan, shares his unique approach to content creation and audience growth on this week's episode of Uploading the Podcast with @Blaine. At just 18 years old, Jay has amassed over 100,000 followers while balancing his studies at the University of Illinois. He breaks down his successful content creation frameworks, including his "TAG Method" for landing opportunities and his experience working with entrepreneur Noah Kagan. Jay also discusses his journey from experimenting with various projects to adopting a "scientist mindset" in content creation. He shares insights on overcoming imposter syndrome, the importance of authenticity, and his upcoming project on social content templates. Tune in to learn from Jay's innovative strategies and his refreshing perspective on sharing your learning journey with your audience. Full episode here: [Insert YouTube link] #uploadingthepodcast #contentcreation #audiencegrowth #entrepreneurship #contentmarketing #socialmediamarketing #creatoreconomy

5 Characteristics of Winners
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Here is a short post about characteristics of winners based on the podcast recording, in the style and format of the provided example: Content creation winners share 5 key traits that set them apart from the rest: ✅ Treating content as a science with templates & systems ✅ Continuously tweaking based on performance data ✅ Focusing on scalability & consistency ✅ Breaking tasks into manageable sprints ✅ Deeply understanding audience needs through empathy #ContentStrategy #Podcasting #ContentCreation

The Rule, The Process, Keys to Success
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Jay Yang's approach to content creation with Noah Kagan demonstrates the power of the 97% rule in action. When it comes to creating content, Jay and Noah consider themselves experts at 97% of the process - which they love and enjoy - and insufferable perfectionists at the remaining 3%. For them, the best part of the process has always been the ideation. Brainstorming topics, ranking ideas based on excitement and audience potential, and experimenting with different formats and styles. Can't get enough... Then there's the other part - refining the content, editing the podcast countless times, making sure every piece of content is optimized for each platform - and it's a slog. They're constantly iterating and adjusting. Because that part takes about 10x longer. You have to review the metrics over and over and over. Engagement's low - tweak the hook. Newsletter open rates are down, adjust the subject line. Too many listicles, mix it up. Then you check again, and what you tweaked messed something else up. 😡 Fun fact, one of the only content pieces they feel like is 100% done is the "please don't tell my boss" email campaign. I actually give Jay the most credit here because he is 100% of the time the one going back in over and over for weeks - if not months - till he has exactly what he wants. There's always something they could fine tune to make the content better, even though the changes aren't necessarily noticeable to the average consumer. But they notice them and know they play a huge role in making the content feel complete. Honestly, they never feel their content is all the way there - that 3% tends to get the best of them. I've heard similar stories in content marketing. The quest to create the perfect piece or develop a flawless strategy feels long and tedious...even when you're almost there. There's always a tweak you could make, a subject line you could punch up, one last A/B test to run. What's been helpful to Jay and Noah is serving their specific audience versus trying to appeal to the masses. They know they'll never please everyone, so by honing in on a focus, they have a sense of what's going to resonate and can invest their time and energy accordingly. Don't create for everyone, and don't create for what "might" work, but what you've got data on. The last piece is considerably easier to fine tune.

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Here's a post based on the content strategies shared by Jay Yang in the Uploading... podcast episode: Great content isn't an art. It's a science. 🔬 My friend @noahkagan's content strategy: • Brainstorm unique ideas only he could share • Create a meaty podcast ep or thread • Repurpose it into newsletters, tweets, IG posts • Analyze data to improve future content Rinse and repeat.

Framework To Build From Scratch
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If I was starting my content journey from 0 today, here's the exact framework I would follow to grow to 100K followers: (This is the same framework @noahkagan and I used to grow his brand). It's called the CET Method. CET stands for: • Content Initiation • Execution • Testing & Optimization Here's how it works... Content Initiation is all about strategically generating topic ideas. We use a 3-tier ranking system: 1. Noah's excitement level 2. My excitement level 3. Audience potential We total up the rankings to prioritize which topics to create content on first. Next is Execution. This is where we: 1. Record a podcast on the topic 2. Turn the recording into a newsletter 3. Repurpose the newsletter into social media posts By creating one core piece of content, we're able to efficiently distribute it across multiple platforms. Finally, there's Testing & Optimization. We track key metrics to see what's resonating with the audience. What content styles work best? • One-liners • Listicles • How-to guides • Twitter threads We double down on what's working and pivot from what's not. We also use the "Name Test". If the content hook is something only Noah could uniquely say, we know it's a winner. By treating content as a science (not just an art), we've been able to rapidly grow Noah's audience. Start implementing the CET Method and I promise you'll be well on your way to 100K+ followers.

3 Success Strategies
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Here are 3 essential strategies for achieving success, as shared by guest Jay Yang on the Uploading...podcast: 1. Unlock Opportunities with the TAG Method In today's competitive job market, simply blasting out generic resumes and cover letters isn't enough to land your dream role. If you want to stand out from the crowd and catch the attention of your ideal employer or client, you need to be proactive, strategic, and lead with value. That's where the TAG method comes in. TAG stands for Target, Audit, Gift—a three-step process that helps you identify and pursue the opportunities that are most aligned with your skills, passions, and goals. The first step is to get crystal clear on who you want to work with. This could be a specific company, entrepreneur, or industry that you admire and feel drawn to. Do your research, study their work, and gain a deep understanding of their mission, values, and pain points. Next, conduct a thorough audit of their business. Put on your detective hat and look for areas where you could make a real impact. What challenges are they currently facing? What goals are they working towards? How could your unique skill set help them overcome obstacles and achieve success? Finally, it's time to craft your gift—a meticulously researched, highly tailored proposal that showcases exactly how you'll add value to their organization. The key here is to lead with generosity and offer your services for free initially. By demonstrating your worth upfront and proving that you truly understand their needs, you'll differentiate yourself from other applicants and position yourself as the obvious choice for the role. The TAG method is a game-changer when it comes to unlocking opportunities and landing your dream job or client. By being proactive, strategic, and generous, you'll be able to open doors that may have otherwise stayed closed and set yourself up for long-term success in your career. 2. Embrace the Power of "One Chapter Ahead" One of the biggest myths in the world of content creation is that you need to be a world-renowned expert with decades of experience and a mile-long list of accolades before you can start sharing your knowledge with others. This belief holds so many talented individuals back from putting themselves out there and making an impact in their niche. But the truth is, you don't need to have all the answers to provide value to your audience. In fact, some of the most engaging and relatable content comes from creators who are just a few steps ahead of their followers—sharing their journey, their lessons learned, and their works-in-progress along the way. This is the power of being "one chapter ahead." Instead of waiting until you've reached some arbitrary level of success or expertise to start creating content, embrace the idea of documenting your growth in real-time. Share the challenges you're facing, the strategies you're testing, and the insights you're gaining as you navigate your industry or niche. By being transparent about your own learning process, you'll build trust and credibility with your audience. They'll see you as someone who is authentic, relatable, and committed to continuous improvement—someone they can look to for guidance and inspiration as they pursue their own goals. Plus, the act of creating content itself will help you solidify your knowledge and expertise over time. As you share your insights and engage with your community, you'll gain new perspectives, refine your ideas, and become an even more valuable resource in your field. So don't let imposter syndrome hold you back from sharing your unique voice and experiences with the world. Embrace the power of being one chapter ahead and start documenting your journey today. Your audience will thank you for it. 3. Streamline Your Content Creation with Templates Consistently creating high-quality, engaging content is one of the biggest challenges facing creators today. It takes time, energy, and a whole lot of creative juice to come up with fresh ideas and execute them in a way that resonates with your target audience. But what if there was a way to streamline the content creation process and ensure that every post, article, or video you put out into the world was optimized for maximum impact? That's where templates come in. By studying the patterns and structures behind top-performing content in your niche, you can develop a set of go-to frameworks that take the guesswork out of ideation and execution. These templates serve as a starting point—a proven formula that you can use to craft compelling, scroll-stopping content again and again. Think of templates as the blueprints for your content house. They provide a solid foundation and structure, but still leave plenty of room for you to add your own unique style and flair. With a set of templates at your fingertips, you can focus less on the mechanics of content creation and more on infusing your personality, insights, and experiences into each piece. Not only do templates save you time and mental energy, but they also help ensure that your content is always aligned with your overarching brand and goals. By having a consistent structure and format, you'll create a cohesive body of work that is easily recognizable and resonates with your target audience. Of course, the key to using templates effectively is to avoid being overly rigid or formulaic. The goal is to use them as a starting point, not a final destination. Experiment with different angles, add your own personal anecdotes and examples, and always be testing and iterating based on what your audience responds to. By harnessing the power of templates, you'll be able to create a steady stream of high-value content that positions you as a go-to authority in your niche—all while saving time and mental bandwidth in the process. It's a win-win for both you and your audience. At the end of the day, success in any field comes down to having the right strategies, mindset, and tools in place. By implementing the TAG method, embracing the power of being one chapter ahead, and using templates to streamline your content creation, you'll be well on your way to achieving your goals and making a real impact in your industry. The key is to stay focused, stay consistent, and always be learning and growing. With these principles as your guide, there's no limit to what you can achieve.

3 Success Strategies v2
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Here are 3 key strategies for success based on Jay Yang's insights from the podcast interview: 1. Hustle your way into opportunities with the TAG method Lack of experience holding you back from landing that dream job or internship? Take a page out of Jay's playbook and TAG your way to success. The TAG method goes like this: Target: Identify a person or company you want to work with who can help you level up your skills Audit: Do your homework to uncover how you can uniquely add value and fill gaps for them Gift: Proactively create and deliver a project that demonstrates your ability to get the job done By putting in the pre-work to show your target that you want the job and can excel in the role, you make it a no-brainer for them to bring you on board. No need for a fancy degree or years of experience. As Jay puts it, "I truly believe you can outwork your inexperience with hustle and preparation 100%." To get started, reflect on your dream opportunity and start researching how you could make an impact. Build out a stellar project that showcases your skills and enthusiasm. Then pitch it with confidence, knowing you've got what it takes to succeed. 2. Unleash empathy to deliver real value If you want to build strong professional relationships and deliver top-notch work, Jay recommends honing your empathy skills. Putting yourself in the other person's shoes is a game-changer. He learned this lesson while interning at Beehive. His mentor Tyler emphasized the importance of deeply understanding customers' needs and perspectives in order to craft compelling messaging. The same principle applies when pitching yourself for a role. Many candidates ask "How can I help?" without doing the legwork upfront. But this burdens the decision-maker with figuring out if and where you'd fit in. A more empathetic approach is to come to the table with a crystal-clear picture of how you can add value, backed up by concrete examples. When you make it effortless for others to recognize your potential impact, you're far more likely to get a yes. So next time you're building a relationship or tackling a project, take a step back and really put yourself in the other party's position. Ask yourself how you can create the best possible experience or outcome for them, then bring those insights to life through your work. 3. Crack the content code with data While Jay started out as a self-described "qualitative marketer," his experience working on Noah Kagan's content machine transformed him into a data devotee. He realized that by rigorously tracking metrics and letting the numbers guide the strategy, he could crack the code on what content truly resonated with Noah's audience. Through experimentation and analysis, Jay zeroed in on the top-performing content categories: - "Meaty" threads showcasing Noah's unique experiences and insights - Features on inspiring entrepreneurs and their tactics - Strategic newsletter previews that incentivized signups By doubling down on these proven winners, the team was able to drive measurable results without wasting time on less effective content. To emulate this approach in your own content creation, start by determining your primary goal and identifying key metrics to track (e.g. views, shares, conversions). Test a variety of content types, themes, and formats, then regularly review the data to spot top performers. Don't be afraid to cut your losses on underperforming content. Instead, focus on doing more of what's working and continually refine your strategy based on the numbers.

Episode Summary
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Jay Yang is the Head of Content for Noah Kagan, the founder of Appsumo. At just 18 years old, Jay has amassed over 100,000 followers through his content creation strategies while maintaining excellent grades at the University of Illinois. In this episode of Uploading the Podcast, Jay shares his audience growth frameworks and discusses his experience working with Noah Kagan. He also delves into balancing content creation with his education and job, and reveals successful content creation frameworks that have contributed to his impressive online presence at such a young age.

Blaine Content Sample
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Content creation frameworks helped us go from 100 to 100,000 followers, and here's how… Just 6 months ago I had a few hundred followers online. Now, after working with entrepreneur Noah Kagan, I've grown my audience to over 100,000 across platforms. Ever since I started my content creation journey, learning and applying proven frameworks has been one of the most important ways I've tapped into growth. So I'll be doubling down on these as I continue to scale my reach and impact. Background - As a young creator, I initially struggled with structure and consistency - My content lacked a cohesive strategy across platforms - I tried to balance experimentation with proven techniques These are 4 principles that helped me get the most out of content frameworks: 1. Scalable Systems During a content creation sprint, it's easy to get bogged down by the details and lose sight of the bigger picture. Frameworks help prioritize the most impactful content types and distribution channels, so I can double down on what works and table the rest for iteration. 2. Audience Empathy These frameworks force me to deeply understand my audience's needs, desires and pain points. There's nothing like stepping into your audience's shoes to craft content that truly resonates. Frameworks provide a great forcing function to solve real problems. 3. Versatile Formats Sometimes, the best content ideas come from repurposing a core concept.I spend a lot of time crafting "pillar content" that can be adapted into tweets, threads, newsletters, and visuals - which expands my reach. 4. Data-Driven Approach People say content creation is an art, not a science. I find that not to be the case, especially when creating without data is so costly. By tracking metrics, I can validate what truly resonates, rapidly iterate, and double down on the winning ideas. Would love to hear any other content tips you've found helpful! Let's keep learning and growing together.

1 most actionable piece of advice
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Experiment with content types and track metrics to optimize performance.

Gregs LinkedIN Example
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The Playbook for Scaling to 100K with Content in 2023 1. Start with a scientist mindset (experiment, learn, iterate) 2. Use the TAG method to land opportunities (target, audit, gift) 3. Build a cohesive content strategy across platforms (repurpose, adapt) 4. Employ templates to structure content effectively (save time, convey ideas) 5. Authentic sharing becomes your unique selling point Congrats, you've created an infinitely scalable content machine Old model: create content, hope for growth New model: strategic content, engineered for growth Key to winning: - Best understanding of audience needs (empathy) - Slickest workflows to maximize productivity - Strong community of people who love your content - Knowing when to pivot based on data 2020: "I'm a content creator" 2023: "I'm a content scientist" Mr. Beast has 130M YouTube subscribers and a $100M+ business. And "his strategy is my opportunity" You can take a slice of that audience and build a mini version of his empire with just your content skills and strategic mindset People always made fun of content creators. Especially in Silicon Valley. "You have to keep churning out content. What kind of business is that lol". Not anymore. Scale with strategic, templated content. The playbook isn't 100% defined yet, but get ready. Might be one of the best businesses to be in. Happy creating.

Questions Shownotes
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Here are 20 questions that listeners will learn by tuning into this recording, matching the tone, style, and format of the provided example: 1. What inspired Jay Yang to start his content creation journey during the COVID-19 pandemic? 2. How did Jay's "scientist mindset" help him learn from various content creation experiments? 3. What is the TAG method, and how did Jay use it to land an opportunity with Beehive? 4. How did Jay structure his projects efficiently during his internship at Beehive? 5. What advice did Jay's cousin, a teaching assistant, give him to overcome imposter syndrome? 6. How does Jay's "bottom-up" content creation approach differ from Noah Kagan's expert-driven style? 7. Why does Jay believe in sharing his ongoing learning process rather than presenting himself as an expert? 8. How does host Blaine emphasize the importance of authenticity and relatability in content creation? 9. What inspired Jay to create and sell social content templates? 10. How does Jay study social media content to create effective templates for beginners? 11. Why does Jay believe that templates serve as a valuable learning tool and provide structure for beginner writers? 12. How can templates help content creators save time and convey ideas effectively on social media? 13. What was Jay's initial approach to collaborating with Noah Kagan, and how did he demonstrate his capability and enthusiasm? 14. How did Jay focus on creating an efficient workflow to maximize Noah's limited time? 15. What is the importance of establishing a cohesive content strategy across various social media platforms? 16. How does Jay's top-down approach to content creation allow for versatility and adaptability across different formats and platforms? 17. What led Jay to transition from his initial YouTube music promotion channel to exploring self-improvement and online business opportunities? 18. How did Jay balance his content creation journey with his responsibilities as a high school student, including basketball and cross-country? 19. What positive feedback did Jay receive from his peers once they discovered his online activities? 20. How does Jay plan to launch his upcoming social content templates product, and what are his future plans in the content creation space?

Episode summary
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Jay Yang is an 18-year-old content creator with over 100K followers who serves as Head of Content for Noah Kagan, founder of Appsumo. In this episode of Uploading the Podcast, Jay shares his audience growth frameworks, how he landed the opportunity to work with Noah while balancing school, and the successful content creation systems he utilizes to consistently produce viral content across social media platforms.

Lead Magnet Idea
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"Unlock Your Content Success: The Creator's Toolkit for Exponential Audience Growth" Description This lead magnet is an all-in-one toolkit designed to help content creators systematically grow their audience and reach their content goals. Inspired by the insights shared by Jay Yang in the Uploading podcast episode, this toolkit is packaged as a visually appealing PDF guide that covers key aspects of content creation, strategy, and growth. Components: Content Ideation and Prioritization A step-by-step guide to Jay and Noah's content ideation process, including the three-tier ranking system (Noah's excitement, Jay's excitement, and audience potential). Worksheets and templates for brainstorming content ideas and prioritizing them based on the ranking system. Content Creation Workflow Detailed breakdown of Jay and Noah's content creation process, from recording podcast episodes to repurposing content across various platforms. Visual flowchart illustrating the content creation workflow for easy understanding and implementation. Content Testing and Optimization Guide to transitioning from qualitative to quantitative marketing by tracking key metrics. Examples of successful content types (meaty threads, featuring notable solopreneurs, pre-CTA posts) and how to adapt them for your niche. "Name Test" worksheet to ensure unique content hooks that only you can create. Scalable Content Strategy Tips for creating a scalable and consistent content strategy, focusing on templates and systems. Case studies of successful content strategies, like the Beehive 101 Course email campaign. Checklist for creating cohesive content strategies across multiple platforms. Empathy-Driven Content Exercises and prompts to help creators understand their audience's needs and employ empathy in their content. Examples of empathy-driven content pieces that resonate with the audience and generate attention. Bonus: TAG Method for Landing Opportunities Detailed explanation of Jay's TAG method (Target, Audit, Gift) for landing content opportunities. Templates for creating a compelling pitch deck and pre-made content pieces to demonstrate value upfront. Visual Appeal: Use a vibrant, modern design with a mix of fonts and colors that appeal to content creators. Incorporate eye-catching graphics, icons, and images to illustrate key concepts and break up the text. Include pull quotes from the podcast episode to emphasize important insights and add credibility. Call to Action: Download Instruction: Clear, step-by-step instructions on how to download the complete toolkit. Invitation to Engage: Encourage creators to join the Uploading podcast's Slack community to connect with like-minded individuals and access exclusive resources. Invite creators to subscribe to the Uploading podcast's weekly newsletter for ongoing content creation tips and strategies. Follow-Up Offer: Offer a free 30-minute content strategy consultation with Jay Yang or a member of the Uploading podcast team to help creators personalize their content strategy. Example CTA: "Ready to supercharge your content growth? Download the 'Creator's Toolkit for Exponential Audience Growth' now and start implementing proven strategies to take your content to the next level! Join our vibrant creator community on Slack and subscribe to our weekly newsletter for exclusive insights and support. For personalized guidance, book your free 30-minute content strategy consultation today!" By providing actionable insights, practical tools, and valuable bonus resources, this lead magnet delivers immediate value to content creators while encouraging further engagement with the Uploading podcast's content, community, and services.

5 reasons why with a PS
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Here is a post matching the style and format of your example: I started creating content in high school. Here's the 5 things I learned to grow my following to 100K+ and land my dream content job: 1. Experiment with different types of content - Try long-form, short-form, threads, how-tos, personal stories - See what resonates most with your audience - Double down on the top performing content types 2. Collaborate with people more successful than you - Reach out to experts in your niche - Offer to help them with projects for free - Learn from their knowledge and experience 3. Repurpose your best performing content - Turn a hit blog post into a tweet thread - Extract quotes/snippets for social media posts - Adapt content across different platforms to maximize reach 4. Have a consistent publishing schedule - Commit to a realistic posting frequency - Stick to it week after week to build an audience - Quality and consistency matter more than quantity 5. Study what works for top creators - Reverse engineer viral posts in your niche - Look for common themes, structures, topics - Use proven formulas as inspiration for your own unique spin You don't need a journalism degree or fancy credentials to succeed as a content creator. Start by sharing what you're passionate about and learning. Put in the reps consistently. Reach out to people you admire. Always be experimenting, analyzing, and improving. The dream opportunities will follow. P.S. For more real-world examples and strategies I used to grow from 0 to 100K followers and land a content job with @noahkagan, check out my upcoming Twitter course. I'm sharing my exact templates and tactics to create high-performing content in 2023. Limited spots available. Sign up here to learn more: [link]

Episode Notes
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SUMMARY OF EPISODE In this episode of "Uploading...", Blaine chats with Jay Yang, a rising star in content creation who has amassed over 100,000 followers and serves as Head of Content for Noah Kagan, founder of Appsumo. They explore Jay's audience growth frameworks, his opportunity to work with Noah Kagan, and how he balances content creation with his education and job. Jay shares his successful content creation strategies and his personal journey in the industry. Topics include: The "TAG" method for landing opportunities. Overcoming imposter syndrome as a young creator. Contrasting top-down and bottom-up content approaches. Documenting and sharing learning journeys. Creating social media content templates for beginners. The importance of authenticity and relatability in content. This episode offers valuable insights for aspiring creators looking to grow their audience and make an impact in their niche. Jay's unique perspective as a young, successful content creator brings a fresh take on the industry. BULLET POINTS OF KEY TOPICS TAG Method for Securing Opportunities [15:00] Jay breaks down his "TAG" method for landing desired roles: Target a company or entrepreneur, Audit their strengths, weaknesses, and upcoming projects, and Gift them a detailed proposal of how you can help, initially offered for free. This strategy helped him secure an internship at Beehive. Overcoming Imposter Syndrome as a Young Creator [25:30] Discussing his struggles with imposter syndrome due to his age, Jay shares advice from his cousin, a teaching assistant, who emphasized that you only need to be "one chapter ahead" to teach effectively. This reframing allows Jay to share his ongoing learning process rather than posing as an expert. Contrasting Content Creation Approaches [35:00] Jay contrasts his "bottom-up" content style, which documents his learning journey and mistakes, with Noah's top-down, expert-driven approach. He emphasizes the importance of sharing new discoveries on platforms like Twitter, Instagram, and his weekly newsletter. Authenticity and Relatability in Content Creation [45:15] Host Blaine highlights the value of being slightly ahead in knowledge rather than a complete expert. He stresses that authenticity and relatability are key in content creation, encouraging creators to share learnings as they grow to resonate with their audience. Creating Social Content Templates for Beginners [50:00] Jay discusses his current project of creating and selling social content templates. He explains his method of studying effective social media content to create structured templates that serve as "training wheels" for beginners in writing and content creation. Benefits of Using Content Templates [1:00:00] Jay and Blaine discuss the benefits of using templates as learning tools and for providing structure. Templates save time, help convey ideas effectively on social media, and serve as a starting point for beginner writers to grab audience attention.

Timestamps Trial
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Here is the timestamped overview of the episode: 00:01 How Jay Yang got started with content in high school 02:12 Jay's "portfolio of failures" and self-improvement journey 03:19 Landing an internship at Beehive using the TAG method 06:01 What Jay learned and did at his Beehive internship 09:24 Balancing content creation with school and basketball 10:18 Using the TAG method to work with Noah Kagan 13:13 Demonstrating value and expertise to land opportunities 15:24 Improving Noah's content workflow and platform presence 17:20 Creating cohesive content across Noah's channels 19:11 Tracking metrics and testing different content types 20:11 The top 3 content types that worked best for Noah 21:51 Challenges faced and lessons learned working with Noah 24:13 Treating content creation as a science vs an art 24:39 Jay's own content creation process and philosophy 26:46 The difference between Jay and Noah's content styles 28:03 Why you only need to be one chapter ahead to create content 29:20 Jay's upcoming project - social media content templates 30:03 How templates enhance creativity for beginner writers 31:20 Wrapping up the conversation

About the Episode
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Here is a short teaser for the episode, written in the requested tone and style: Jay Yang is an 18 year old content creator and strategist who has amassed over 100K followers on social media and landed dream roles working with top creators like Noah Kagan and Tyler Denk. Despite his young age, Jay has established himself as a leader in the digital content space. In this episode of "Uploading...", Jay shares his frameworks and strategies for rapidly growing an audience, including the exact methods he used to get hired by his favorite entrepreneurs. He explains how to provide value upfront, showcase your skills, and stand out when pitching to work with established creators. Jay also breaks down the content creation process he uses with Noah Kagan to efficiently produce and repurpose high-performing content across multiple platforms. He emphasizes the importance of empathy, testing different content types, tracking metrics, and doubling down on what works. Finally, Jay shares how he overcomes imposter syndrome to create authentic content documenting his own learning journey.

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