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The Importance of Connecting with Real People: "Gonna use you and I as an example because I think that grounds it into real people, and that's a big part of the book for me as well. I don't I don't like thinking in terms of avatars and marketing personas. I like real people because they're the ones that actually have credit cards."
"Personalization and Research: The person on the receiving side knows that that message was meant for them and them alone and couldn't have been shared with anybody else because it would make sense."
The Power of Validation: "we, as human beings, we're very receptive. It's validating for us when someone else sees the good work that we're doing. Like, we it just feels good."
"The Importance of Building Relationships through Recognition and Value": "We don't feel manipulated. We feel recognized. We feel seen."
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What is Castmagic?
Castmagic is the best way to generate content from audio and video.
Full transcripts from your audio files. Theme & speaker analysis. AI-generated content ready to copy/paste. And more.