I want to say, first of all, thank you all so much for being here. I know there were a lot of choices, a lot of good choices, and you all chose to be here. And as I say to Jess, whenever I'm about to take the stage, and you know, there's always a little bit of nerves, but no joke, you know, speaking in front of your peers, I probably will not be more nervous than I am today. But I always remind myself when I walk in that we're here to serve you, not us. And so that's what we're here today. We're going to give you everything we got. And at the very end, you'll have the opportunity to collect the slides.

So.

So we do go fast. We are content speakers. But don't worry, if you miss something, you will get a copy of these slides. I would love to introduce my beautiful wife, Jessica. You are very fortunate. It's not all the time that I get the opportunity to do this, but we are strategy and implementation. Jess has been in this business for 15 years as the owner, co founder of our agency, Impact Social Media. So not only does she know strategy, but she also knows implementation.

She has clients, she does the work, she'll hit the buttons, she'll do it all.

So.

So any technical question you have, I will take that ball and I will toss it over to my beautiful wife, Jessica. So I'm so glad to be able to present with you today.

Well, thank you so much. As Corey said, my name is Jessica and I have to tell you that the faces out here right now look a little bit different to me, Corey. Because I've been spending the last three days with the youth group. I've had the honor of being the co chair of the youth program and school. So it is nice to see some adults. I'm looking forward to some adult conversations.

Happy to be with adults. All right, so while we jump in to our content here, we wanted to do a little true and false with you. And so we're gonna pass out some candy. Cause we know it's late in the afternoon. So our first true or false with you. Jess, you wanna take this one?

Okay. So our first true and false. True or false. Corey and Jess met doing presentations in a van down by the river.

Who says true, raise your hand. Yeah, you're right, you're right, you're right, you're right, you're right. You were right, you were right, you were right, you were right. Huh? That's a Twitter. This is Twitter? Yeah. There you go. Hi, how are you?

Good. How are you?

All right, we got another one. Hold on. I know we got another one.

Okay, well, we have to say why that's true. Perhaps.

Oh, yes, Right. Yes. We were teaching car dealers about the Internet back in 2001. Literally riding in a van, city to city, over 60 cities. Jess and I met then. We're friends, family first, never dated, but we both agreed that we were least likely to want to kill each other during that tour, thus getting married.

Yeah, we figured we could survive.

Why not, right? All right, true or false? Corey followed Jess on MySpace.com. true or false? Who said false? No more savvy than that. Who said false? Be honest. All right, there you go. There you go. False. Any more falses? All right, Lynn, here we go. I think we got two more for you.

All right, Jess, what do you got on this one?

Okay, so this one is true or false. Every time a new book was born, so was a baby.

True or false. What is that one, Jess?

That one is false. In 2010, Corey launched ebootcamp in Talia. Our daughter was born. And in 2014, we. We launched Social Media Overload. And Milo was born. And in 2024, we launched authentically Social. And no more children.

Unless you have something to tell me. No.

No.

Okay.

No news.

All right. And finally. Huh? I said false photo. Oh, you did. I'm sorry. Here we go. Got to get your candy. Sorry.

All right. Yes. True or false? You can always be on social media without always being on social media. True. Yes. Everybody got that right? So if you want to pass the candy around if people didn't get it, please do. There's not much left in there. But let me tell you a serious moment real quickly before we get started here.

This is a topic on social media, and I have a chapter in my book about mental health. And I want everybody to know in here that you don't have to be on social media day in and day out in order to be successful in this business or even successful on social media. Okay. And I'll talk to you more about how to do that, but just know that I don't want you to feel like you have to be attached to social at the hip, because that can really be a scary thing. All right, all right, let's get going. So I want to, before we start, just get a little context of the mind of a meeting planner. And those of you who've been in the business a long time know this. Some of you who are newer to speaking, this will be new for you.