So Bart, I'm going to let you kick us off. Why don't you tell us a little bit more about yourself, your background and the brand you guys are building.

Yeah, for sure. Good to be here with you guys. I'm Bart and I started dad gang with two of my friends, EJ and Grant. And all of us have different backgrounds, kind of that help fit building a new brand. Grant has been in sales and some content and marketing and just building companies with me for a long time. And then EJ has been in ops and kind of like operational roles for several different brands for a while and then I've been marketing and content for the longest time. Well, I don't know the longest time to some people, but twelve years for me and so I've worked in d to C before it was called D to C. It was just selling things online.

Probably 2011 was when I kind of got my first taste of trying stuff. I've always been into hip hop, apparel, music events and I think in college I kind of got the bug to start making t shirts and throwing events and selling stuff online. So since then I've always kind of been know. Back then it was like blogging and Facebook and YouTube were just kind of getting its real go in the market. So just trying to sell things and create new traffic through those avenues back then and then I worked for a couple of street wear brands after college. Had no idea what I wanted to do post school, but I knew I had this kind of passion for marketing and branding and building brands. So I worked for a streetwear brand in Seattle and then from there I worked for a company called Strideline and pretty big company still, it's an athletic sock company. So I was there for about six years doing everything there is.

I was the first employee ever, so there's two co founders and then they hired me to do the marketing. Through there I kind of learned the ins and outs of a company. It wasn't like you're the marketing guy and you don't get to see anything else. It was be with us on this journey, help us build this thing, but you are the marketing guy, so let's focus on that. But you'll learn along the way. And then from Strideline I kind of grew with the company to well over 50 employees and good revenues and all that kind of stuff, working with big athletes. And from there I moved on to an agency space. So worked at Strideline for six years, loved it, still great friends with those guys, still talk all the time, but just kind of wanted to do more for others.