Invest In Yourself: the Digital Entrepreneur Podcast S1 • E121 The Secrets of Copywriting from Adil Amarsi.MP3
Speaker A 00:00:01 - 00:00:16
Welcome to invest in yourself, the digital entrepreneur podcast. Join the podcast mogul Phil Better as he interviews successful entrepreneurs that make their living in the digital world. Now let's join your host Phil Beder as your special guest today on Invest in Yourself, the digital entrepreneur podcast.
Speaker B 00:00:16 - 00:01:28
Welcome to another fantastic episode of Invest in Yourself, the digital entrepreneur podcast. Today, we are thrilled to have a master of words, a titan in the world of digital marketing, and a visionary business consultant. Our guest today is someone whose pen has propelled businesses into success with a knack for crafting compelling narratives that have generated over a 1,000,000,000, yes. That's with a b, ladies and gentlemen, in sales for his clients. With over 15 years of experience, he's not only just pen copy, but has pen success stories across more than 420 markets and industries. From running a staggering 17,000 plus marketing campaigns to revolutionizing businesses with his sharp insight and strategic prowess, He has worked as a testament to the power of effective communication and the right marketing strategies. He is a pioneer in the art of storytelling where he skillfully blends classic direct response techniques with story based copy to captivate and engage audiences like never before. His methods are not just about selling products, but about telling tales that resonate and create lasting impacts.
Speaker B 00:01:28 - 00:02:16
Having received accolades and testimonials from some of the biggest names in marketing and business growth such as Jay Abraham and John Benson. Our guest today is a trusted advisor and sought after mentor in the copywriting and marketing arena. Beyond his consulting and copywriting feats, he is dedicated to embarrassing empowering businesses and entrepreneurs through his training courses and insightful content available at the great at greatest copywriteralive.com. And keep your ears open for his upcoming venture, which promises to be just as groundbreaking as his career, the greatest business podcast ever. So please welcome me in joining the phenomenal and prolific and master of words himself, Adil. Adil, thank you so much for being here. Oh, thank
Adil Amarsi 00:02:16 - 00:02:24
you, man. That was an incredible incredible intro. I think I'm just gonna steal that for all my intros from now on. It's like you are. You're welcome. Do a fill. Do a fill.
Speaker B 00:02:24 - 00:02:46
You're fine. That's my job. Like, as I've said countless times on the episode, I I grew up in the nineties. I love the hype man of the rappers, and I view myself as the hype man of my guest. So I'd have to be up there, give the guests all this great. When they come out, they destroy the audience. And I know you're gonna do the exact same. He's taking off his coat.
Speaker B 00:02:46 - 00:02:48
Ladies and gentlemen, he's Oh, yeah. Coat is off.
Adil Amarsi 00:02:48 - 00:02:50
The key is off. Ready.
Speaker B 00:02:50 - 00:02:57
And so, Adil, quickly just introduce yourself. Let the world know about you, and then we'll jump into the questions.
Adil Amarsi 00:02:57 - 00:03:04
Cool. Sorry about this really wandering light thing right now. I'm just trying to make sure that my light setup is correct because, you know, I wanna make sure you guys can see me
Speaker B 00:03:04 - 00:03:07
at least. Yeah. Because right now, I look really dark right now.
Adil Amarsi 00:03:07 - 00:03:07
So
Speaker B 00:03:07 - 00:03:12
Yeah. You you got a nice tan on. You got a very, very good tan. Slightly orange. There we go.
Adil Amarsi 00:03:12 - 00:03:39
Hello. Hi. So, as Phil has basically said, I have been a copywriter for most of my life. Actually, 2 thirds of my life have been involved in the digital marketing space or the advertising space in some way, shape, or form. I've been online since 2007, like, as an additional marketer since then. I have literally worked with some of your favorite entrepreneurs. In fact, I've taught some of your favorite entrepreneurs at some point or another, which is really cool. And, yeah, that's basically me in a nutshell.
Adil Amarsi 00:03:39 - 00:04:09
I don't do a very good job of hyping myself up because I don't anything I say on top of this is just like, he's already kinda said all the stuff that I do. Basically, it's not his way Well, put it this way. The stuff I'm really good at is I can very quickly figure out exactly what people need to know, see, hear, understand, and, need to know before they can make a decision, whether that's buying something, whether that's going on holiday, whether that's doing literally any aspect of their life. It's all psychology. I just have to be very, very, very, very good at it. So we're gonna have a lot
Speaker B 00:04:09 - 00:04:26
of fun today. I am excited for this, episode. Adele, why did you decide to go back in, like, you said 2,007. Correct? Yeah. It's about 15 years. Why did you decide to become an entrepreneur? An entrepreneur? Like, what made you decide, hey, screw the 9 to 5. I'm gonna go make a $1,000,000,000 for people. Oh, okay.
Speaker B 00:04:26 - 00:04:27
So my story is kind of

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