Who's ready to learn about some digital products?

Yeah.

Amazing. Well, it is my pleasure to be here today. I am Desiree Chachette. I work for Thinkific. And it's my pleasure to talk to the 13 time National Elevator Pitch Champion, five time number one best selling author, Shark Tank contestant and corporate sales trainer and thinkific customer, Precious L. Williams. Okay.

All right, all right, y'. All, stand on your feet. Stand on your feet. When we enter the room. Stand on your feet. This is for all of us. We're gonna rap today.

Fly with the stars in the sky I am no longer trying to survive I believe that life is a prize but to live doesn't mean you're alive don't worry about me and who I fire I get what I desire it's my empire and you, I call the shots I am the umpire I sprinkle holy water upon a vampire in this very moment I'm king. In this very moment I sway Goliath with the sling. This very moment I bring Put it on everything. That I will retire with the ring and I will retire with the crown. Yes. No, I'm not lucky, I'm blessed. Yes. Clap for the heavyweight champ.

Me But I couldn't do it all alone we young money raised me we grew up out in Paisley, Southside Jamaica, Queensland is crazy. Cause I'm still hood Hollywood couldn't change me Shout out to my haters Sorry that you couldn't phase me Ain't being cocky we just vindicated best believe that what we done this moment will be syndicated I don't know this night just remind me of everything they deprive me of. Put your drinks up. It's a celebration every time we link up we went and did everything they could think of. Greatness is what we want to prick us.

Clap for yourselves. You all may be seated. I like to come in with big funk, big energy and big noise. Are we ready to begin?

I think so. Has anyone ever yet at NSA been to a session that started like that? Probably not, right? And I can't believe you can drop bars like.

Like that. Listen, I got bars for days. That's what they said on Shark Tank, too. I couldn't believe it.

She's a woman of many talents here, everybody. Well, precious, I'm so excited to talk to you today about how you've been leveraging your digital learning products to be able to create a new revenue stream and how everybody else in this room could learn how to do that. And to start on in, I would love to just understand, like what your journey is has been with your first kind of area of monetization with digital learning products.

So I've been a speaker for 30 years. I started when I was 16 years old in St. Louis, Missouri, speaking before politicians. I had no idea. I just wanted to be a keynote speaker. I just wanted to speak all over the world. But I also realized a few years ago that there are people who would never hire me because of budgets and things like that. And I also had a lot of things that I created over the years, and I had no idea where to place it or where to hold it or where to share it with others.

So you can write books and everything like that. But some people wanted to see me in video. Some people wanted to learn how to really slay all competition with a killer pitch. And finding thinkific, that was helpful for me. So putting courses and building memberships and becoming truly the only choice that matters. It started like that. So just a few years ago, just realizing I can't be on every stage, I can't be everywhere. And there are people who want me, but they still need a place to go to still get access to me or get access to the resources that I provide.

Yeah. Yeah. And I guess it's also one of the big things I hear a lot of the time, too, is putting this in your control.

Yes.

You're not just waiting for the phone to call. You're not waiting for it to ring. You're not sitting there going, I really hope that I'm going to have this big engagement. You're able to take kind of control of. Of your own destiny in that sense.

I like that I own the names and everything like that.

Yeah. You get to know them. Right. They give you your email, everybody. They're your audience now.

Yes.

That's. In terms of where we are today in this economy, why do you think we're seeing such a strong shift to digital learning products?

Well, because everybody's not gonna be able to see you. How many speakers do we have in this room? Some of y' all are like, I don't want to put my hands up in case I get called on. So everybody's not going to be able to have access to you one on one. Everybody's not going to be able to hire you, but they still know that you have some things that they could still learn from. And so being able to go on a site and, hey, I want to check out rainmaking, speaking and branding. Hey, I want to check out. I want to check out Pitchbold Profit Gold. And they have access.